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Drive the marketing and communication strategy for global skincare, makeup and promotional programs to meet the unique needs of Chinese consumers. Responsible for future planning, conceptualization, development and implementation of China-specific collections and new product launches.
Develops and maintains effective strategic partnerships and working relationships with brands, key staff from the theme park, the tour and travel industry, hospitality, corporate, community groups, and external resources and vendors plus local government.
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
It will be fully responsible for the implementation of category strategy for English label and help category director to build-up solid brand foundation in super-premium segment.
This role will be responsible for developing and executing strategic marketing initiatives to promote the brand and products across the Chinese market
As the Marketing Manager, you will be at the forefront of their marketing efforts, responsible for developing and executing strategies that effectively communicate the value of their custom touch chip products to a diverse audience.
This role will be the category lead for core business for global personal care brand in China.
This role will be responsible for Brand strategy and overall marketing scope, directly reporting to China GM
负责品牌线战略发展计划
Led the channel activation team to support short and long term channel strategy development and execution.Define all channel trade marketing activities (sell-in/sell-out activity) based on the product marketing, brand and trade marketing strategy
Conduct market studies/business reports using appropriate market research tools (FGD, IDI, surveys, etc.) and analyze data reports, either initiated by MI or requested by business departments, to comprehend the external environment in terms of macroeconomics and market landscape. Provide proposals to support business decisions.
The incumbent is responsible for the managing the company's marketing strategies planning and implementation, as well as overall branding and image.
This role will work for new Pet Food Brand to expand in China Market
This position will contribute to the growing success by strengthening digital marketing communication and driving brand interest & engagement.
品牌的全盘线上/数字化营销负责人角色
We are seeking a highly organized and motivated Marketing Coordinator to join the company. The ideal candidate will play a crucial role in coordinating and executing marketing activities, with a particular focus on working closely with external agencies and supporting trade marketing initiatives
Lead all marketing related activities for its Safety Equipment business in China. Clear understanding of Safety industry trend, market segmentation, equipment application and customer needs. Support leadership team to define go-to-market strategy including channel strategy, product positioning, pricing and promotion for new and existing offerings, and future product and solution roadmaps.
Develop and implement channel marketing strategies, including Trade Marketing and distributor management, to achieve sales targets and growth in market share.
负责产品在海外市场(美国/东南亚/欧洲/拉美/俄罗斯)营销的战略规划:
Support 32-bit Automotive MCU Business rapid growth in China, promotion of new MCU family (Stellar E/P/G starting sampling and SOP in Y23), and onsite support to key customers
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