Sales and Marketing Director - Resorts & Hospitality

深圳市 全职 RMB1,000,000 - RMB1,500,000 年薪
  • FMCG or Retail Background is welcomed!
  • Competitive Salary Package and innovation team

关于我们的客户

well-known internaltional service group

职责描述

1. Develops and maintains effective strategic partnerships and working relationships with brands, key staff from the theme park, the tour and travel industry, hospitality, corporate, community groups, and external resources and vendors plus local government.

2. Formulates, develops, refines, finalizes, and implements an annual sales and marketing operating plan. Develops long term marketing strategies based on projections and objectives. Sets goals and objectives, develops operating and staffing budgets, and determines timelines to meet volume, revenue and profitability targets. Suggest correction actions if needed to meet targets

3. Analyzes pricing and supports per cap goals. Analyzes attendance trends and research to generate new and innovative marketing programs and based on research put forward recommendations and advise on marketability of new attractions

4. Provides information on attendance patterns and performance of sales and promotional, initiatives, able to provide data to inform and shape decision making.

5. Ensure a robust Divisional marketing plan is in place for product and experience across each channel, sponsoring innovation in identifying new markets. Use data and market analysis to anticipate and meet consumer needs to grow customer base.

6. Maintains effective business relationships and manages the utilization of external resources to maximize effectiveness and manage costs. Monitors pull and effectiveness of media.

7. Directs and manages public and communications relations, advertising, promotions, loyalty programs, market research and sponsorships, sales, revenue management staff and functions. In close cooperation with regional Director /Heads set direction and plans for direct marketing, e-marketing and trade sales operation

8. Ongoing trickeries' follow up on marketing expenses to ensure investment stays within the given budget frames.

9. Secure the establishment of a strong Sales and Marketing organization with the right skill level and competencies and clear roles and responsibilities to execute the agree launch campaign and to meet the set targets within each function as well as overall awareness, visit intension, attendance and revenue targets

10. Develops and supports strategic and operating plans as a member of the executive leadership team. Participates in planning, policy and direction setting, problem solving and decision making with other members of the leadership team

理想的求职者

1. Demonstrable experience (approx. 10 years) delivering business growth through marketing strategy.2. Managing a significant budget with responsibility for P&L.

  • Be a great member with experience managing a team. Building high-performing team.

4. Be creative, resilient, proactive, and reactive whilst seeing the bigger goal5. Ability to operate both on a strategic directional level (empowerment) and tactical.6. level (hands-on) in executing agreed plans.7. Experience in establish new organizations with clear roles and responsibilities and processes (SOP) an advantage.8. Fluent English in verbal and written communications is required.

薪酬待遇

Competitive Salary Package and innovation team

联系
Daming Zheng
职位编号
JN-062023-6080962
联系电话
+86 755 3358 4620

职位概要

职位类别
市场营销
子类别
营销总监
行业
休闲/旅游
地区
深圳市
工作类型
全职
顾问名字
Daming Zheng
顾问电话号码
+86 755 3358 4620
职位编号
JN-062023-6080962

米高蒲志集团的多元与包容文化

在米高蒲志,我们不仅接受差异,更为之感到自豪。我们鼓励来自不同背景的求职者申请这个职位,并致力于建设包容、多样的工作场所,让所有员工都能绽放自我,成就精彩人生。如果您在招聘过程中需要任何支持或合理的调整,请告知我们