China jobs in Marketing - Brand & Design

We are seeking a Head of IP to design and oversee a holistic IP strategy, with a primary focus on IP generation and expansion. This role will involve safeguarding our intellectual property assets while optimizing revenue streams through direct product sales and strategic licensing partnerships.

公司业务稳定，运营超过10年，利润超千万多年

即将上市

Lead the development and execution of brand strategies for a prestigious portfolio of brands. This role requires a creative and analytical thinker with a passion for premium products, exceptional storytelling, and consumer engagement.

Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.

作为公司的品牌营销一号位，您将直接向创始人汇报，对公司长期品牌营销战略负责

负责整个品牌策略，品牌建设以及推广的工作

• 品牌战略规划：
  
  • 制定并执行品牌公关战略，提升品牌知名度、美誉度和影响力，确保品牌在市场中的独特定位和竞争优势。
    

• 公关活动策划与执行：
  
  • 策划并组织各类公关活动，包括但不限于新品发布会、品牌推广活动、行业研讨会等，确保活动的顺利进行并达到预期效果。与活动策划公司、媒体机构等合作，整合资源，提升活动的影响力和参与度。
    

#GoGlobal

作为公司的品牌总监, 您将对公司的品牌战略制定和落地负,扩大品牌影响力

The Senior Brand Marketing Manager is a strategic and creative role responsible for driving the overall brand marketing strategy for our fashion brand

1、根据公司及品牌整体发展目标，制定营销策略、推广方案、市场政策等，并组织实施完成目标；

2、团队打造、渠道建设与维护，提升市场占有率；

Take a holistic approach to create brand value for clients: Luxury, fashion, Hospitality

作为品牌总监，您将负责制定和执行全面的品牌战略，以提升公司在酒店行业中的品牌知名度和市场份额。您将带领品牌团队，确保品牌信息的一致性和创新性，同时与跨部门团队紧密合作，推动品牌增长和客户忠诚度。

制定多品牌战略规划

负责公司创新业务，跨境电商宠物赛道的产品设计和规划

负责设计方案从调研、设计、打样确认的全流程

Work across multiple innovation and capability projects which reflect packaging and future technology strategy.
Support projects within cross functional teams and be responsible for engineering future packaging, new technologies and novel formats , turning technically feasible concepts into mass manufacturable products.