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This is a marketing head role leading a team of 15ppl, in charge of the mkt strategy for global scope
我的客户是一家国内头部的综合口腔医疗服务公司,自主研发了结合互联网、数字化的口腔医疗创新系统和经营模式,集医疗器械、临床、教育、营销于一体,致力于为患者解决口腔问题。现在正在为他们的C端(&B端)业务招聘营销负责人。
负责整体品牌调性和创意
The Marketing Director plans, directs and controls all product management, including leading thedevelopment of 1 to 3 year marketing strategies and establishing marketing goals to drive growth, ensure share of market and profitability of products.
The incumbent is responsible for the managing the company's marketing strategies planning and implementation, as well as overall branding and image.
According to different types of customer groups, pilot new business models via omni channels and GTM partners. Once 0 to 1 is successfully incubated, professional teams will be set up to replicate from 1 to 100.
Our client is a leading company in Healthcare industry with global presence. They operate across region and have an established sales base in China where growth is a key part of the global strategy and the company is looking for accountable and dedicated commercial Head to drive the business together.
1. 根据公司发展战略,进行品牌战略规划及品牌体系建设,提升品牌形象与品牌价值;2. 负责品牌的年度建设计划及方案,如品牌定位策略、媒介策略、公关策略、新媒体营销策略等;
头部MCN公司内容岗位
对日韩市场进行充分调研与分析,研究市场及竞品发展状况,定期进行市场预测及情报分析,为公司决策提供依据,参与产品规划及GTM策略制定;
市场渠道开拓+品牌定位+给予极大的发展成长空间 = 与企业一同成长,实现事业理想
公共关系总监岗位,福利待遇优厚
CMO岗位,福利待遇优厚
responsible for driving the growth of his/her responsible product lines or functions within an organisation and ensure all aspects of its marketing and multi function match.
To steer and guide our team of superstar marketers in Shanghai
根据公司发展战略规划,制定年度品牌策略布局及各产品线月度营销推广方案,打造公司整体营销体系,完善和发展公司的品牌产品文化
Serve as a critical function within the Global marketing organization. REsponsibile for providing the business a regional market-based view assessment that informs the business in the areas of; customer segmentation-targeting-positioning , macro and microeconomics that drive customer and consumer, and competitor behavior, and an understanding of competitive dynamics in each market.
1. 高管对外形象包装,丰富的高管撰文经验,文笔优秀,行业洞察深入2.企业、品牌传播:基于业务和品牌需求,多角度挖掘具有传播价值的素材,负责品牌及管理层对外内容输出,分析把握各层面对外信息的口径,具备制定和把握业务对外宣传的深度内容的能力,维护整体品牌形象,提升品牌影响力;