Save Job Back to Search Job Description Summary Similar Jobs Direct influence on business strategy and transformation Strong visibility with senior management About Our Client A well-established consumer goods company with a strong heritage across multiple household and daily essentials categories.With a portfolio of trusted brands and a significant presence in Greater China, the company is entering a new phase of transformation and growth, investing in brand building, commercial excellence, innovation and digital capability enhancement. Job Description Business Leadership Develop and execute marketing strategies aligned with overall business objectives. Drive sustainable revenue, profit and market share growth across the Home Care portfolio. Own annual business planning and category growth roadmap. Brand & Portfolio Management Lead brand strategy, positioning and portfolio architecture. Strengthen brand equity while identifying new growth opportunities. Drive integrated communication plans across traditional and digital channels. Innovation & Product Development Partner with R&D and cross-functional teams to build innovation pipelines. Lead product launches, renovation initiatives and portfolio optimization. Translate consumer insights into actionable business opportunities. Commercial Excellence Partner closely with Sales teams to improve execution effectiveness. Enhance category management and shopper marketing capabilities. Develop channel-specific growth strategies across traditional trade, modern trade and e-commerce. Organizational Transformation Build a high-performance marketing organization. Develop talent, coaching programs and succession planning. Introduce high quality processes, tools and ways of working. Act as a change engine to elevate marketing capabilities and strengthen business impact. Consumer & Digital Transformation Consumer-centric decision making. Accelerate digital marketing, CRM and data-driven capabilities. Leverage analytics to optimize marketing investment and campaign effectiveness. The Successful Applicant 12+ years of FMCG marketing experience Strong multinational company foundation Experience in Home Care, Household Care or related consumer categories Proven track record of driving business transformation Strong team leadership and stakeholder management skills Ability to operate effectively within both entrepreneurial and structured business environments What's on Offer Direct influence on business strategy and transformation Significant leadership scope Strong visibility with senior management Opportunity to reshape an established business for future growth Combination of brand building, commercial leadership and organizational transformation If you are passionate about building brands, mentoring teams and driving meaningful business transformation, we would love to speak with you. Contact Florence Wang Quote job ref JN-082026-7075944 Phone number +86 21 6035 3690 Job summary Function Marketing Specialisation Marketing/Director/VP What is your area of specialisation? FMCG (Fast Moving Consumer Goods) Location Shanghai Contract type Permanent Consultant name Florence Wang Consultant phone +86 21 6035 3690 Job Reference JN-082026-7075944
