Save Job Back to Search Job Description Summary Similar Jobs Opportunity to shape marketing strategy for advanced semiconductor and EDA Work closely with senior leadership to drive commercial impact About Our Client The employer is a well-established organisation in the EDA sector, known for its strong market presence and commitment to technological advancement. The company operates on a global scale, providing innovative solutions to its clients. Job Description Develop and implement integrated marketing strategies aligned with business objectives Lead product marketing initiatives, including positioning, messaging, and go-to-market planning Collaborate with sales teams to support pipeline generation and customer acquisition Manage brand presence across digital channels, events, and industry forums Oversee content creation, including technical materials, case studies, and campaign assets Conduct market research to identify customer needs, industry trends, and competitive landscape Build and manage relationships with external partners, media, and industry associations Lead and mentor the marketing team, ensuring clear priorities and execution excellence Track and analyse marketing performance, adjusting strategies based on data insights The Successful Applicant Bachelor's degree in Marketing, Engineering, Business, or a related field; MBA is a plus Solid experience in marketing within semiconductor, EDA, or related high-tech industries Proven track record in product marketing and go-to-market strategy execution Strong understanding of semiconductor design flows and customer ecosystem Experience working in an international or cross-regional environment Excellent communication and stakeholder management skills Ability to translate complex technical concepts into clear marketing messages Strong analytical mindset with experience using data to guide decision-making Leadership experience with the ability to manage and develop a team Fluent English communication skills; additional languages are a plus What's on Offer Competitive compensation package including performance-based incentives Exposure to global markets and collaboration with international teams Opportunity to influence business strategy and marketing direction Professional development and career growth opportunities Dynamic and collaborative working environment Contact Marcus Zhu Quote job ref JN-062026-7050717 Phone number +86 21 6035 3505 Job summary Function Marketing Specialisation Marketing/Director/VP What is your area of specialisation? Semiconductors Location Shanghai Contract type Permanent Consultant name Marcus Zhu Consultant phone +86 21 6035 3505 Job Reference JN-062026-7050717