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品牌调性把控
The Content Manager will master the clients style ensuring that all communication related material match the strategy and tone of voice. A large part of this position is to work with and communicate effectively with internal stakeholders and external agencies, in additional to being a key stakeholder in enabling the client to hit their Lead, Revenue and Brand targets with the constant improvement of Content strategies being top of mind.
The Content Director will work within the corporate marketing team, helping to deliver engaging content personalised for the target audiences of investors, partners, residents and tourists. The division will serve all business stakeholders with content being translated into seven languages.
梳理社区空间商业计划,并根据商业计划拆解并落地年度、季度、月度工作计划。
Our client is a distinguished machinery group with a solid foundation and ongoing development in China. As part of their expansion into new sectors, they are seeking a dy/namic lead/er to oversee their Key Account operations and drive future growth.
Responsible for the overall operations of our overseas subsidiary, including finance, human resources, sales, and marketing.
全盘统筹的销售一把手角色,线上+线下
直接汇报给集团品牌总监,根据公司的市场发展战略及公司品牌定位,主要负责文案撰写:包括官网文案、官微、官博、线下宣传文案(如店面展示及媒体的位置、商务流程沟通和内容展示等)、对外公关稿件等;品牌推广活动:包括活动策划、组织及落地(有供应商);负责行业主流媒体对接及维护工作。
根据业务整体战略发展需要,制定中长期营销战略和产品品牌战略规划并组织实施,优化产品结构,提升市占率。制定各产品品牌及媒介策略,提高品牌知名度和美誉度。
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