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作为全球首席市场营销官(Global CMO),您将汇报给集团创始人及董事会,负责领导全球市场营销团队,制定和执行市场营销战略,以提升品牌形象,扩大市场份额,并推动公司全球业务的持续增长。您将管理全球市场营销预算,优化新媒体投放,对各区域相关利益者提供市场营销支持,并对部门的P&L表现负责。
Facilitate and support the development of long term strategies for each function and operation unit across the Group globally, roll out the strategic planning platform, promote the improvement in sales and operation efficiency and ensure the adequate allocation of resources across the Group.
全面负责公司在国内市场的线上 + 线下全渠道营销体系的战略规划、体系搭建、运营管理及业务增长。覆盖传统分销、KA 线下零售、电商渠道(含平台、内容电商)、新零售及 O2O 场景。通过统一规划、策略协同和资源整合,打造高效、可持续的全渠道打法,提升市场份额、渠道深度与品牌影响力,并对渠道业务结果负责。
Contribute to headquarter communication projects and strategies from conceptualisation stage to effectively increase relevance of all brand initiatives in APAC.
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
This role will be responsible for overall PR scope, build brand equity and communication with global headquarter.
This role leads marketing strategy, brand building, and campaign execution for a large, fast‑scaling retail / beverage business, overseeing both online and offline initiatives to drive commercial performance across extensive store networks.
负责该公司的核心业务领域,私立渠道
负责公司产品及项目(慢病管理项目)的市场推广,包括但不限于制定策略、策略实施、组织会议、支持销售、专家关系维护、客户管理等相关职能,样板医院的建立及运营维护,跨部门合作共同推动公司慢病管理服务闭环的实现。
负责整个集团层面品牌策略和整合营销
The Marketing Head will drive strategic initiatives and oversee the implementation of marketing campaigns to accelerate growth in the FMCG sector. This is a fantastic opportunity to innovate within a fast-paced and competitive industry.
The Head of DTC will guide the direct-to-consumer strategy, ensuring growth and success in the Technology industry. This role is based in Shenzhen and requires expertise in marketing and agency management to drive the department's objectives.
该职位会负责公司内部所有消费品品类业务,涵盖儿童营养,女性健康等品类
该职位帮助公司打造品牌
将以"事业伙伴"模式,携手企业家及核心管理层,落地公司的新一代战略,贯通战略研究→方向确立→战役战备→战略落地四大系统,实现客户从"价格战"到"价值战"的升级与高质量增长
负责整个品牌策略,品牌建设以及推广的工作
负责整个产品的企划与推广工作
该职位主要负责通过在线渠道获取小微企业客户,优化获客流程并提升转化率。候选人需具备创新思维和优秀的线上营销策略执行能力。
一个品牌传播战略职位,旨在协调带领包括媒体传播与社交传播团队和外部供应商,以实现品牌的整合营销目标。该职位需要负责品牌传播策略规划、传统媒体与数字营销策划与落地等多个方面的工作
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