保存工作 返回搜索结果 职责描述 职位概要 类似职位 Reporting directly to the Founder. This role will drive international brand development and growth initiatives. 关于我们的客户 Our client is an innovative technology company focused on AI-powered consumer products and smart home solutions.With strong in-house R&D, manufacturing, and supply chain capabilities, the company has successfully developed several AI-enabled hardware products and established a solid business foundation in the domestic market. The organization is now accelerating its international expansion strategy, with North America identified as a key growth market.The business is entering a new phase of development, expanding from a single product category into broader AI-driven home and lifestyle applications. 职责描述 Develop and execute international marketing and growth strategies Support go-to-market plans for new product launches Build and manage influencer and creator programs across digital platforms Drive brand awareness, customer acquisition, and user engagement Collaborate with PR agencies, media partners, and external marketing vendors Work closely with product, commercial, and leadership teams on market positioning and messaging Develop content, community, and customer advocacy programs Monitor marketing performance and optimize growth initiatives based on data and insights Contribute to the development of an international marketing organization as the business expands Support crowdfunding campaigns and new market entry initiatives where appropriate 理想的求职者 8+ years of experience in international marketing, growth, brand management, or go-to-market functions Experience within consumer electronics, smart devices, AI products, IoT, smart home, or related technology sectors Familiarity with North American markets and international consumer behavior Strong understanding of influencer marketing, content marketing, and digital demand generation Experience launching products in international markets Knowledge of e-commerce ecosystems, including Amazon and DTC business models Commercial mindset with strong analytical and problem-solving abilities Comfortable working in a dynamic, entrepreneurial environment 薪酬待遇 Direct collaboration with company leadership Opportunity to contribute to international brand development Exposure to innovative AI hardware products and new product categories Entrepreneurial and fast-paced environment Performance-based incentive structure aligned with business growth objectives 联系 Jacqueline Liu 职位编号 JN-082026-7076635 联系电话 +8675536350504 职位概要 职位类别 市场营销 子类别 营销总监 行业 信息技术/通信 地区 深圳市 工作类型 全职 顾问名字 Jacqueline Liu 顾问电话号码 +8675536350504 职位编号 JN-082026-7076635
