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该岗位全面负责品牌在中国市场的中长期发展策略、年度品牌营销规划及整合传播执行,覆盖品牌定位、消费者沟通策略、新品上市、数字化营销及全渠道触达,推动品牌影响力与业务双重增长。
梳理品牌定位,根据品牌定位和产品定位结合市场需求制作并运营内容,以内容为驱动力提升销售和品牌势能。
In this position, you will be responsible for driving significant growth through the optimization and expansion of the performance marketing efforts.
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
根据公司战略和中长期发展规划,明确公司品牌定位,组织制定和规划实施公司品牌发展策略及各阶段品牌推广计划,以确保公司品牌推广与发展目标的实现,包括行业发展趋势剖析,竞品调研,品牌年度日常营销推广,媒体公关,品牌形象搭建,品牌故事包装,线下活动推广等。
一个品牌传播战略职位,旨在协调带领包括媒体传播与社交传播团队和外部供应商,以实现品牌的整合营销目标。该职位需要负责品牌传播策略规划、传统媒体与数字营销策划与落地等多个方面的工作
我们正在寻找一位具有战略眼光与创造力的品牌总监,负责推动公司品牌在中国乃至国际市场的持续增长与影响力提升。若你擅长从 0 到 1 打造品牌体系、推动创新产品商业化,并乐于在高速成长的业务环境中引领团队突破,这将是一份能充分发挥你能量的关键岗位。
统筹线上业务数字化规划与实施,推动业务需求、产品方案及系统能力的衔接与应用,促进用户体验优化和业务运营能力提升。
Marketing communications in China, including major events, website operations, social media, content creation, and brand promotion. It requires a hands-on with strong digital marketing expertise and the ability to work closely with global stakeholders.
该职位位于上海,主要负责制定和执行市场营销策略,以推动业务增长和品牌影响力提升。该岗位需要具备高科技行业(AI infrastructure、数据库、云计算、数据平台、开发者工具、开源、企业软件等技术型市场),以及出色的沟通和项目管理能力。
We are seeking a Marketing Director to lead the Home Care business and drive the next stage of brand and category development.
作为管网事业部渠道副总经理,您将负责全国渠道销售体系建设及重点市场开拓工作,通过发展区域合作伙伴、工程渠道及行业资源网络,推动公司地下管网更新修复解决方案在供水、排水、燃气及热力市场的推广与落地,实现事业部持续高速增长。
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