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Leading listed Business Service MNC with good reputationInternational working environment and open-minded leaders
根据科技集团的整体战略,进行市场战略的规划与制定。包括对公司的市场定位、目标市场和竞争对手进行深入分析,从而制定出符合公司战略的市场战略和目标。需要负责品牌定位、品牌策略的制定,以及监督品牌形象的宣传和推广,包括广告、公关活动等。需要监测市场反馈,及时调整品牌策略,确保公司品牌的 独特性和竞争力。
A Global financial service leading NGO, stable working platformDecision maker for China communications content localization
This role will be responsible for supporting and facilitating the development of regional strategies and driving for the deployment of regional strategy activities. The position is also expected to analyze the market share trends andprovide insights to the management for business decisions
1.Formulate the company's commercialization strategy, including market positioning, product pricing, sales channels, sales objectives, sales plans, etc., to achieve the company's business objectives of high efficiency, high quality, sustainable growth and Profit maximization.2. Collaborate closely with product development and customer success teams, participate in product design, development, and improvement work, and ensure that products can meet market demand. At the same time, develop a product promotion plan, including marketing activities, advertising, etc., to increase product awareness and sales volume.3. Improve the talent density and sales management level of the sales team, and create a sales iron army that can fight tough battles, win battles, and produce a large number of talents.
Responsibility for developing and executing the long-term market strategy for the assigned market(s) globally. Development of value propositions, segmentation, pricing strategy and value chain analysis. Identification of geographical and segment participation strategies and channel strategies.
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