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Overall marketing scope
This role is responsible for development of the product portfolio and innovation for Skincare and Makeup categories. This position will be essential in end to end product development process for China market.
Drive the marketing and communication strategy for global skincare, makeup and promotional programs to meet the unique needs of Chinese consumers. Responsible for future planning, conceptualization, development and implementation of China-specific collections and new product launches.
Accountable for all OPI activities in the country and delivering the OPI market strategy and business plan for the country.
China Marketing Director is responsible for China sustainable and profitable business growth strategy of core turbo and breakthrough business. Lead Strategic Planning process (STRAP) to define and also responsible of the tracking of the execution of STRAP cross functional action plan.
This is a marketing head role leading a team of 15ppl, in charge of the mkt strategy for global scope
Develop digital strategy and lead new business model development
This role will develop long-term and short term strategic brand plan to achieve business goals and lead overall marketing team to build up the brand.
品牌创意
负责整体品牌调性和创意
This role will launch and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.
The Marketing Director plans, directs and controls all product management, including leading thedevelopment of 1 to 3 year marketing strategies and establishing marketing goals to drive growth, ensure share of market and profitability of products.
According to different types of customer groups, pilot new business models via omni channels and GTM partners. Once 0 to 1 is successfully incubated, professional teams will be set up to replicate from 1 to 100.
This position is for a Foundry Marketing Senior Manager, responsible for providing foundry solutions to customers, promoting company's foundry business, analyzing competitors and market trends, and building relationships with clients.
To steer and guide our team of superstar marketers in Shanghai
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