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危机公关舆情管理
向中国区corporate communicate head直接汇报,需建立和维护相关部门机构关系,如市委、工商局、服装监委会、NGO组织等,基于未来中国战略,以上机构寻求潜在的项目发展、合作机会;国家相关政策及法规解读,并与公司管理层和业务部门进行传达培训,以寻求品牌长期发展及业务结果的平衡。
品牌的公关策略
Developing and maintaining brand content and stories for PR interaction with customers, also s/he needs to have the integration ability of O2O
Public Affairs and Government Relationshion
该职位直接汇报给创始人/总经理,该职位隶属总经理办公室,主要负责工作内容以政府关系、政府接待及对外接待、高管发言文案和总经办文案撰写、总办人员(行政、后勤)管理等工作。
负责公司科技生态资源的拓展和维护,积极建立与主管部门、协会、高校之间的友好关系,定期拜访和维护;负责协助科研载体、奖项、项目、人才的申报工作,积极开拓途径获取相关政策信息,为公司争取更多科技资源,提高科研申报的成功率;负责公司深圳本部领导北京拜访的接待、保障及后续跟进、落实、维护事宜。
This role will develop long-term and short term strategic brand plan to achieve business goals and lead overall marketing team to build up the brand.
Lead the PR and content creation
It delivers a digital experience centered around our consumers and customers. The aspiration is to define and build a consistent digital strategy, plans and capabilities, seamless experience across all omni-channel touchpoints, so that to enhance consumer brand awareness, consideration, consultation and customer digital experiences and brand adoption in the market
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