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该职位主要带领上百号人团队负责全球的零售业务（国内+海外市场）。
As General Manager, this person will be responsible for building up 3-5 years brand and channel development strategy.
协助CEO建立各品牌营销战略（品牌发展战略、渠道发展战略、商品战略、营销组合策略和年度/季度/月度营销计划），参与公司短、中、长期的营销战略计划
This role combines strategic planning, transformation leadership, and operational excellence within a multinational sourcing and business services environment. The successful candidate will partner with senior stakeholders to drive business priorities, enhance organisational effectiveness, and advance digital and AI-enabled initiatives while preparing for broader leadership responsibilities.
This role offers an exciting opportunity to shape brand strategy, drive integrated marketing initiatives, and accelerate business growth within a fast-paced, highly competitive consumer sector. The successful candidate will play a critical leadership role in building brand equity, delivering impactful consumer engagement programs, and collaborating with diverse stakeholders across the organization.
You will drive mid-to-long-term product strategy, oversee portfolio management, and lead consumer & market insight-driven innovation for the China market. This is a high-impact strategic role partnering closely with local and regional teams to shape future category direction and unlock sustainable growth.
This role is responsible for developing and executing end-to-end brand communication strategies across multiple consumer touchpoints. You will oversee integrated marketing initiatives, social media operations, and digital asset management, while working closely with cross-functional and global stakeholders to enhance brand equity and engagement.
The Vice President of Merchandising will lead the strategic vision and execution of product creation across the organization, shaping a consumer-led, commercially successful product portfolio that drives brand growth and market leadership.
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