Marketing jobs in Shanghai

Managing the entire customer relationship management (CRM) strategy, programs, and operations. You will work closely with cross-functional teams to develop, implement, and optimize CRM strategies that drive customer satisfaction, loyalty, and revenue growth.

We are seeking a dynamic and visionary Corporate Communications Lead to join a well known global FMCG company undergoing a significant business transformation. This role will serve as a strategic business partner to the corporation playing a critical role in shaping and executing both short- and long-term business strategies, with a strong focus on the development of the B2B business model.

To lead high-stakes communications, manage real-time issues, and develop strategies to mitigate risks while maintaining trust with stakeholders

全面负责全球品牌战略规划与执行，构建品牌形象，主导高管IP孵化及品牌价值升级。通过整合品牌资源、创新传播策略及高管IP运营，提升品牌在行业的领导力与市场份额，支撑公司长期战略目标实现。

As a Senior Public Relations & Communications Manager, you will take full ownership of all PR and communications workstreams in China covering both game and esports.

• As the Head of Global Public Relations, you will spearhead the development and execution of our worldwide PR strategy to elevate brand visibility, shape narratives, and drive engagement across all markets.
• This role requires a strategy with a proven track record in managing high-impact campaigns, crisis communications, and cross-cultural storytelling in the gaming or tech industries.

Implementing brand and PR communication strategy

Responsible for Digital and Social Communications activities in China

Play a pivotal role in shaping the sustainability strategy and driving digital solutions to be a true differentiator in our business. Collaborating closely with the Market and Competitor Intelligence Manager and the Digital Solution team, you will lead the development and implementation of sustainability initiatives and digital projects.

To build a favorable corporate brand image with effective communication and PR strategies, achieving consistency across China and develop robust media and crisis management infrastructure, all aim to support the achievement of business objectives

品牌合作管理

此岗位为新设立的核心领导岗位，全面负责 喂养品类（Feeding Category） 的产品策略和开发方向，涵盖奶瓶、奶嘴、水杯、水壶、餐具、餐桌椅等系列产品。

通过深度的消费者洞察和市场数据分析，带领团队制定产品组合策略和创新方向，推动新品从概念到上市的全过程，打造具有竞争力和品牌力的产品线。

负责制定和执行市场战略，拓展市场份额，提升公司品牌知名度和市场竞争力

作为品牌总监，您将负责制定和执行全面的品牌战略，以提升公司在酒店行业中的品牌知名度和市场份额。您将带领品牌团队，确保品牌信息的一致性和创新性，同时与跨部门团队紧密合作，推动品牌增长和客户忠诚度。

制定年度CRM策略和预算

• 负责公司总部的政府关系、公共关系的维护及相关事务处理，加强与相关政府部门的联系，为公司营造良好的营商环境；
• 负责协助公司建立良好的政企合作关系，关注政府对企业的各项扶持政策，及时向公司管理层汇报，并负责在公司内部的沟通和落实。

负责确立品牌的公关策略

We are seeking a Sales Manager to lead commercial growth in the foodservice channel, focusing on customized flavor solutions for beverage, bakery, and quick-service restaurant (QSR) clients. The role involves managing key accounts, driving new business, and collaborating with technical and marketing teams to deliver tailored flavor innovations.

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