Save Job Back to Search Job Description Summary Similar Jobs MNC brand with strong brand image Good company culture and stable career platform About Our Client The client is an well-known multi-national construction material client, enjoys great reputation among the market. Their retail business grow steadily. Now they want to hire a national retail role managing a team to drive the store operation and increase the store sales revenues. Job Description Channel & Store Strategy: Develop and execute channel-specific growth plans for retail stores. Design store SOPs to elevate brand experience and drive foot traffic. Analyse market trends to tailor assortments and merchandising. Retail Operations & In-Store Execution: Oversee in-store execution at channel distributors (e.g. shelf stocking, signage, demo stations) and stores (e.g. staff training, inventory accuracy). Implement efficiency tools to reduce wait times and stockouts. Work with regional sales teams to audit stores, address compliance gaps, and share good practices. Manage capex and budgets for store refreshes, tech upgrades, and fixture rollouts. O2O & Digital-Physical Integration: Study the feasibility of O2O initiatives like "Buy Online, Ship to Store" for bulk orders or apps driving in-store consultations. Collaborate with E-commerce team to align online promotions with in-store conversions. Leverage CRM data (e.g., contractor accounts, loyalty programs) to personalize in-store service. Test emerging tech in flagship locations. Performance & Analytics Track channel KPIs: sell-through rates, basket size, NPS vs. foot traffic, conversion. Report on competitive activity and recommend counter-strategies. Model ROI for retail investments (e.g., store-in-store concepts, pop-up workshops). The Successful Applicant Bachelor's/MBA in Business, Retail Management, or related field. Around 10 years in retail/channel management. Deep knowledge of retail operations (e.g., reset cycles, vendor portals like Retail Link) and retail stores (e.g. franchise models). Proficiency in retail analytics and O2O tools. Strong negotiation skills with retail buyers and contractors. Strategic and logical thinking, solid team management and leadership skills. Proficiency in English reading and writing, able to communicate oral English. Lean/Six Sigma certification for process improvement is a plus. Ability to travel 30-40% (store visits, trade shows). What's on Offer 1. Team management role managing over 10 people covering national market 2. Stable career development platform 3. Downtown working location Contact Lusinda Fang Quote job ref JN-072025-6780535 Phone number +8621 6035 3522 Job summary Function Retail & Sourcing Specialisation Store Management What is your area of specialisation? FMCG (Fast Moving Consumer Goods) Location Shanghai Contract type Permanent Consultant name Lusinda Fang Consultant phone +8621 6035 3522 Job Reference JN-072025-6780535
