Save Job Back to Search Job Description Summary Similar Jobs Shape the future product roadmap for a fast‑growing business A broader senior leadership development role About Our Client This role is with a well-established global FMCG organization known for its strong scientific expertise and fast-growing presence in China. The company operates with an international mindset, values long‑term brand building, and invests heavily in product innovation and talent development Job Description Product Strategy Development Lead consumer & market insight programs to define mid-to-long-term product strategies. Translate consumer understanding, market trends, and channel signals into clear product roadmaps. Portfolio Strategy & Optimization Own the full product portfolio, continuously improving efficiency based on feedback, performance, and evolving consumer needs. Insight Management Build and maintain a robust insight system including research, competitor tracking, and data interpretation. Convert insights into strategic decisions and innovation priorities. Innovation Leadership Identify opportunities for product and packaging innovation. Collaborate with global, regional, and cross-functional teams to deliver locally relevant innovation. Product Content Upgrade Partner with internal teams to refine product positioning, selling points, and marketing content. Cross-functional Collaboration & Execution Work closely with demand, supply, and marketing teams to ensure seamless strategy execution. Team & Capability Development Develop team members and strengthen collaboration across marketing teams. The Successful Applicant Bachelor's degree or above. 10+ years of experience in marketing, innovation, or category strategy, preferably within premium consumer goods, nutrition, or related sectors. Proven ability in building and deploying long-term strategy. Strong analytical mindset, communication skills, and influencing capability across all levels. Fluent in Mandarin and English. Passion for consumer wellbeing, nutrition, and category development. What's on Offer High strategic ownership - You will directly shape the future product roadmap for a fast‑growing business with strong global support. Innovation-driven culture - Work with cross-functional and international teams focused on science, insight, and long-term brand value. Career acceleration - A role designed for senior talent who want to grow into broader category or marketing leadership in the future. Contact Florence Wang Quote job ref JN-032026-6984778 Phone number +86 21 6035 3690 Job summary Function Marketing Specialisation Marketing/Director/VP What is your area of specialisation? FMCG (Fast Moving Consumer Goods) Location Shanghai Contract type Permanent Consultant name Florence Wang Consultant phone +86 21 6035 3690 Job Reference JN-032026-6984778