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品牌战略规划:制定和执行组织的品牌战略。了解目标市场、竞争对手和消费者需求,制定长期的品牌发展计划,并确保品牌战略与组织的整体战略目标一致。
To create and maximize value and potential for designated category in professional channel by developing, planning and implementing marketing strategy and promotional tactics that aligned with the Brand Strategy to achieve targeted sales growth and market share growth
It delivers a digital experience centered around our consumers and customers. The aspiration is to define and build a consistent digital strategy, plans and capabilities, seamless experience across all omni-channel touchpoints, so that to enhance consumer brand awareness, consideration, consultation and customer digital experiences and brand adoption in the market
The purpose and objectives of the Head of Sales Greater China are as follows:a. Growth of business: generate growth strategies across all distribution channels including but not limitedto wholesale, Distribution and retail
To develop and execute sustainable plans to deliver on the financial, people and corporate sustainability objectives. Key responsibilities include managing team members, overseeing of the budget, setting growth strategy, developing strong supplier relationships, shaping the working environment, allocating resources and people development.
制定并执行品牌视觉战略,确保品牌形象在电商平台上的一致性和吸引力。领导和管理视觉团队,包括设计师、摄影师和视频制作人员,指导他们完成高质量的视觉内容和创意
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