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负责全面计划、安排、管理市场部工作包含组织展会,品鉴会; 负责制定年度推广计划,领导实施有突破性的消费者计划(包括线上,线下和通路市场的计划)
Competitive SalaryOpen work environment
通过市场调查和business数据分析,为市场部等相关部门的决策做出贡献
Responsible for Investigating and analyzing the market trend, understanding the new trend of the industry, evaluating the development direction, and adjusting the procurement strategy in time;
Lead a team to deliver actionable insights to beverage, savory and dairy categories through Sensory evaluation, Consumer research, Social listening.Provide stratigic insight and support to leadership team.
1、全面负责线上平台(包括但不限于淘宝、天猫、京东、唯品会、抖音、小红书等)的运营工作,制定线上平台的总体战略及定位; 2、针对不同的电商平台研究并制定相关营销运营策略,保障运营目标的实现;
This role is based in Shenzhen with the coverage of strategy, market research, market insight, ROI analysis and provide all the insights to Chairman.
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