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根据公司发展战略,建立并完善人力资源管理体系、组织架构,建设可持续发展的企业人才选、育、用、留机制
Responsible for new product creation and manufacturing techniquesResponsible for technical team management
全面负责公司品牌营销管理并直接对品牌升级负责
梳理品牌定位,根据品牌定位和产品定位结合市场需求制作并运营内容,以内容为驱动力提升销售和品牌势能。
根据公司整体发展目标, 负责公司品牌及产品在北美市场的整合营销推广,制定中长期品牌发展规划;根据公司阶段性战略目标,负责制定区市场战略、品牌战略、推广计划,把控相应预算。
根据公司整体经营目标及整体营销方案,制定各电商平台/店铺的运营计划、营销方案、销售目标及费用预算;负责分解和完成年度、月度销售目标;
Brainstorm and develop new social content ideas.Create and produce share-worthy social content in a variety of mediums such as gifs, images, or short-form videos. When necessary, this content can be made with the support of in-house creative resources .
Initiate and manage end-to-end integrated marketing campaigns in the Euro region
做为公司信息化团队一号位,直接向公司联合创始人汇报工作。提升公司信息化和数字化能力,并能赋能业务的增长及拉通公司业务流程的高效协同。
Establishes and executes category strategy relative to third party suppliers with the purpose of rationalizing costs and obtaining the maximum value
对日韩市场进行充分调研与分析,研究市场及竞品发展状况,定期进行市场预测及情报分析,为公司决策提供依据,参与产品规划及GTM策略制定;
To manage the offline/mass market business sector at regional level, resulting in the measurable acquisition and development of new and existing business. Doing so within a defined operational framework and with the intent of establishing sustainable business-to-business relationships that are aligned with the overall Mainland China Market Execution Plan.
Propose Ideas for business expansion / opportunity Monitor & Follow up with local distributors both offline and E-Commerce channels
1、基于公司整体战略目标,制定市场及营销目标和战略,并组织实施;建立品牌文化和定位,完善品牌管理体系,实现品牌推广、消费引导,推进公司营销目标达成;2、根据品牌发展规划,制定年度总体产品市场开发方案及发展规划,制定新品总体推广策略,新品上市活动执行落地和上线后数据收集;
1.Standardize store visit process, closely track the results in pilot markets and then implement the process to improve store visit efficiency. Necessary training delivery will be needed.2. Launch DSR toolkit to guide reasonable investment from distributors.
KA+TM
lead our marketing team in our next phase of growth
根据公司发展战略,建立并完善人力资源管理体系、组织架构,建设可持续发展的企业人才选、育、用、留机制;
作为预上市企业的法务负责人,负责企业国内外业务的法务管理,支持IPO过程中的所有法律相关事务,搭建企业法律合规体系。
负责全球创意视觉以及策略规划