Save Job Back to Search Job Description Summary Similar Jobs Booming industry competitive package About Our Client Our client is a fast-paced growing brand company, which is well-known and popular among the Z-generations. Job Description You're the lead of the performance team - to develop and implement a comprehensive performance marketing strategy aligned with overall business goals, driving the development and execution of advanced targeting, bidding, and creative approach to maximize ROAS and ROI Act as the key PIC for new customer acquisition, implement and analyze A/B tests to continuously optimize campaigns and identify new growth opportunities Oversee the day-to-day management, optimization, and operational execution of large-scale Meta advertising campaigns, including campaign setup, launch, ongoing management, and budget allocation Ensure the team effectively monitors, adjusts, and optimizes campaign performance daily, establishing and maintaining efficient ad creation, approval, and deployment workflows. Ideate, test, iterate, and optimize growth across paid acquisition, retargeting, and product optimizations, tracking weekly, monthly, and quarterly channel KPI targets and preparing analys The Successful Applicant Bachelor's Degree or above in Business, Marketing, Communication, or a related discipline 8+ years of experience in the field of digital marketing responsible for executing and optimizing performance marketing campaigns, with a minimum of 3 years of hands-on Meta Ad experience with a track record of successfully managing Meta AD campaigns to meet aggressive ROI and growth targets Experience managing large-scale paid advertising budgets with Meta Ads, with multiple ad accounts and 200+ Meta campaign management Strong communication skills and stakeholder management; experience working with senior management and country leaders is a plus Experience working in a fast-paced environment focusing on performance marketing Experience managing regional marketing teams is a plus Strong command of Microsoft Office and Google Workspace Experience with SQL and Tech skills is a plus Excellent written, verbal, and visual communication skills on both technical and non-technical matters Data-driven, logical, systematic, and organized mindset Passionate about technology, fashion, and lifestyle brands and eager to be part of a growing start-up team What's on Offer - competitive package and promising career path Contact Cici Chen Quote job ref JN-032025-6696876 Phone number +86 755 36350511 Job summary Function Marketing Specialisation Digital, Online & Social Media What is your area of specialisation? FMCG (Fast Moving Consumer Goods) Location Shenzhen Contract type Permanent Consultant name Cici Chen Consultant phone +86 755 36350511 Job Reference JN-032025-6696876
