保存工作 返回搜索结果 职责描述 职位概要 类似职位 Opportunity to shape the marketing vision for a international brand in China. A dynamic, collaborative environment where creativity and innovation thrive. 关于我们的客户 A well-established global restaurant & lifestyle brand with a significant presence in China. It operates across a variety of markets, focusing on delivering quality products to a diverse customer base. 职责描述 Drive menu design and product development in collaboration with culinary and operations teams to meet market trends and customer preferences. Plan and execute store-level marketing activities, seasonal campaigns, and promotional events to boost traffic and sales. Develop and manage integrated marketing campaigns across digital, social media, and offline channels. Oversee delivery platform marketing and partnerships to maximize reach and revenue. Lead brand positioning and ensure consistency across all customer touchpoints. Analyze market trends, consumer insights, and performance metrics to optimize strategies. Build and mentor a high-performing marketing team. 理想的求职者 Minimum 10+ years of marketing experience with proven track record in F&B, hospitality, or lifestyle sectors Solid experience in product development and multi-channel marketing. Strong understanding of Chinese consumer behavior and digital ecosystems. Excellent leadership, communication, and project management skills. Fluent in English and Mandarin. 薪酬待遇 Opportunity to shape the marketing vision for a international lifestyle brand in China. A dynamic, collaborative environment where creativity and innovation thrive. 联系 Florence Wang 职位编号 JN-122025-6907838 联系电话 +86 21 6035 3690 职位概要 职位类别 市场营销 子类别 营销总监 行业 零售 地区 上海 工作类型 全职 顾问名字 Florence Wang 顾问电话号码 +86 21 6035 3690 职位编号 JN-122025-6907838