Head of Marketing --- Fashion

上海市 全职 查看职位描述
Lead marketing for a contemporary designer brand recognized for its understated elegance and elevated lifestyle positioning. This role offers the opportunity to build meaningful brand stories, strengthen cultural relevance, and support the brand's international growth ambitions.
  • Join a Fast-Growing Designer Brand with Strong Commercial Success.
  • Work Directly with the Founder and Drive Creative Impact.

关于我们的客户

Our client is an emerging designer fashion brand celebrated for its understated elegance, elevated essentials, and modern approach. With strong momentum growth plans, the brand is building its next chapter both locally and internationally.

职责描述

  • Lead the overall brand marketing strategy and communication planning to drive awareness, engagement, and business growth.
  • Own content, PR, and influencer marketing initiatives, ensuring a consistent and elevated brand image across all touchpoints.
  • Develop compelling brand storytelling and lifestyle-driven campaigns.
  • Manage marketing budgets and optimize channel performance to maximize brand impact.
  • Lead and develop a small team while partnering closely with the Founder to support the brand's next stage of growth.

理想的求职者

  • 5+ years of experience within premium, designer, or luxury fashion brands, with proven success in brand strategy development and integrated marketing execution.
  • Strong strategic thinking with the ability to translate brand positioning into effective marketing plans and content frameworks.
  • Well-connected within the fashion and lifestyle ecosystem, with established networks across media, KOLs, creatives, and brand partners.
  • Deep understanding of consumer insights, fashion trends, and contemporary brand-building methodologies.
  • Strong aesthetic judgement, storytelling capabilities, and expertise in content-led brand communication.

薪酬待遇

  • Competitive compensation package with strong long-term career growth opportunities.
  • Direct exposure to the Founder and involvement in key brand-building decisions.
  • Entrepreneurial environment with the opportunity to make visible impact on brand growth.
联系
Yan Tian
职位编号
JN-082026-7087067
联系电话
+86 2160268068

职位概要

职位类别
市场营销
子类别
营销总监
行业
零售
地区
上海市
工作类型
全职
顾问名字
Yan Tian
顾问电话号码
+86 2160268068
职位编号
JN-082026-7087067

米高蒲志集团的多元与包容文化

在米高蒲志,我们不仅接受差异,更为之感到自豪。我们鼓励来自不同背景的求职者申请这个职位,并致力于建设包容、多样的工作场所,让所有员工都能绽放自我,成就精彩人生。如果您在招聘过程中需要任何支持或合理的调整,请告知我们