EC Manager

上海市 全职 RMB540,000 - RMB660,000 年薪 查看职位描述
This brand is seeking a hands-on and commercially driven EC Manager to manage and accelerate growth across China's key eCommerce platforms, including Tmall, JD and Xiaohongshu.This is an opportunity to join a fast-growing global lifestyle brand at a pivotal stage, taking full ownership of the eCommerce function and helping shape the next phase of the brand's China growth strategy.
  • Being responsible for the whole channel of E-commerce.
  • Managing a small team.

关于我们的客户

An organisation operating in the FMCG industry.

职责描述

  • E-Commerce Business Management
    • Own and drive China's eCommerce business across Tmall, JD.com, Xiaohongshu and future channels including WeChat Mini Program.
    • Develop and execute annual and quarterly business plans to achieve sales, traffic and profitability targets.
    • Monitor business performance, identify growth opportunities and deliver actionable recommendations.
  • Platform & Channel Growth
    • Be responsible for platform strategy, promotional planning and campaign execution across key marketplaces.
    • Partner closely with platform account managers and external partners to maximize brand visibility and commercial performance.
    • Drive traffic acquisition, conversion optimization and customer retention initiatives.
  • TP & Cross-Functional Management
    • Manage relationships with TP partners, ensuring excellence in daily operations, customer experience and campaign execution.
    • Collaborate with Marketing, Digital Marketing, Merchandising and Global teams to align business objectives and execution plans.
    • Coordinate local and global stakeholders to ensure brand presentation and consumer experience.
  • Commercial Planning & Merchandising
    • Work closely with Merchandising teams on assortment planning, inventory management and product launch strategies.
    • Analyze sales trends, consumer insights and competitive landscape to optimize product performance.
    • Support forecasting and demand planning activities.
  • Team Management
    • Manage and develop direct reports while fostering a positive, collaborative and high-performance culture.
    • Take ownership of the eCommerce function and serve as the key business owner within the area.
    • Build scalable processes and capabilities to support future growth.

理想的求职者

A successful EC Manager should have:

  • Bachelor's degree or above.
  • 8+ years of eCommerce experience, with strong exposure to Tmall and JD.com.
  • Proven track record of driving growth for premium consumer, lifestyle, fashion, accessories, digital accessories or FMCG brands.
  • Previous experience managing agencies/TPs and cross-functional stakeholders.
  • Strong commercial acumen with the ability to balance strategy and execution.
  • Hands-on, self-motivated and entrepreneurial mindset.
  • Positive attitude and strong ownership mentality.
  • Experience managing and developing team members.
  • Excellent analytical and problem-solving skills.
  • Fluent English communication skills, both written and spoken.

薪酬待遇

  • Join a globally recognized lifestyle brand with strong momentum in China and significant growth ambitions.
  • Take ownership of the eCommerce function and play a key role in shaping this brand next chapter of growth in China.
  • Annual salary ranging from CNY 540000 to CNY 660000.
  • Permanent position within the retail industry.



If this role aligns with your skills and experience, we encourage you to apply.

联系
Ariel Sun
职位编号
JN-082026-7084520
联系电话
+86 21 6026 8008

职位概要

职位类别
数字营销与电子商务
子类别
电子商务
行业
零售
地区
上海市
工作类型
全职
顾问名字
Ariel Sun
顾问电话号码
+86 21 6026 8008
职位编号
JN-082026-7084520

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