保存工作 返回搜索结果 职责描述 职位概要 类似职位 Global Fashion Brand Good Business 关于我们的客户 Global Fashion Brand 职责描述 Define and implement the Loyalty Program in alignment with the Global strategy. Support brand positioning within the market by elevating benefit experiences in line with fashion industry standards. Benchmark practices in the fashion industry, specifically among brands, moving away from typical discount-based schemes. Follow up on and coordinate the program across online and offline channels with all relevant stakeholders. Define the benefits of structure, focusing on improving retention. Define attractive perks based on relevant experiences, managing end-to-end execution both in and outside stores. Align the communication strategy with online and offline peers. Analyze the impact and results of the program together with the Data team, adjusting based on observed insights. Prepare reports summarizing the program's impact and present to Management. Properly segment customers to maximize the program's impact and obtain relevant insights, comparing online and offline customers. Ensure that all initiatives are implemented within the current budget and anticipate potential deviations to adjust accordingly. Propose continuous improvements to keep the program attractive and competitive. Follow up on the technical implementation together with the local and global Tech teams, ensuring that all necessary requests are available to them. Support Customer Service in resolving any questions that may arise. 理想的求职者 University degree in Business Administration, Marketing, or a related field. Languages: Chinese and English, business level. Passion for fashion. At least 2 years of experience managing a Loyalty Program, preferably in the fashion industry. Experience with loyalty tech solutions and CRM solutions, with the ability to write functional requirements. Communication: excellent verbal and written communication skills. Proactivity: the role requires proactively proposing new solutions and ideas. Organization: strong organizational skills are essential to succeed. 薪酬待遇 Opportunities for career growth within a large organisation in the retail industry. Work in a vibrant and well-established location in Shanghai Access to a supportive and collaborative company culture. 联系 Mark Wu 职位编号 JN-062026-7041121 联系电话 +86 21 6035 3448 职位概要 职位类别 市场营销 子类别 客户关系管理 (CRM) 行业 零售 地区 上海 工作类型 全职 顾问名字 Mark Wu 顾问电话号码 +86 21 6035 3448 职位编号 JN-062026-7041121
