Country Manager - Admissions Counseling Firm

Beijing Permanent RMB720,000 - RMB880,000 per year View Job Description
An established admissions counseling firm, founded in 2013, is hiring its first-ever China Country Manager to lead operations across its Beijing, Shanghai, and Shenzhen offices-with a clear mandate to drive strategic business growth.
  • MNC SME, working with well educated elite people
  • country manager role with clear sales target and commission guidance

About Our Client

This is a multinational SME with over a decade of history. The company has a team of 40 full-time employees in China and collaborates with more than 600 part-time counselors globally. It operates offices in Beijing, Shanghai, and Shenzhen.In addition to its well-established U.S.-focused service packages, the company is actively expanding its offerings for students targeting the U.K. market-an exciting area for future growth.Domestically, while the business has seen steady development in Shanghai and the eastern region, this role will focus on accelerating growth in Beijing and Shenzhen, leveraging your strategic insight and leadership capabilities.

Job Description

  • Own and drive China's sales targets, pipeline, and P&L
  • Lead and grow the sales, marketing, and operations teams
  • Recruit, train, and mentor new team members
  • Expand into new cities and markets across China
  • Build and manage partnerships with schools, KOLs, and education platforms
  • Design and execute marketing campaigns
  • Meet with families and clients to build trust and close deals



The Successful Applicant

  • Native Mandarin speaker with strong English communication skills
  • 3+ years of experience in education, sales, or enrollment (experience with competitors is a big plus)
  • Proven leadership and team management experience
  • Strong public speaking and interpersonal skills
  • Deep understanding of the U.S./U.K. admissions landscape
  • Existing network in the education or study abroad industry is highly desirable

What's on Offer

  1. First-Ever Country Leadership Role
  2. This is a rare opportunity to step into a newly created leadership position, giving you the autonomy to shape strategy, culture, and growth from the ground up in China.
  3. High-Impact, High-Visibility
  4. You'll lead a 40-person team across Beijing, Shanghai, and Shenzhen, directly influencing the company's performance in one of its important international markets.
  5. Global Platform with Local Ownership
  6. Operate within a globally respected admissions counseling brand while owning the China market strategy-combining international practices with local execution.
  7. Multi-City Leadership
  8. Lead operations across three tier-one cities, with the chance to expand into new regions-ideal for someone who thrives on regional growth and market development.
  9. Dual-Market Product Expansion
  10. Drive growth not only in the established U.S.-bound admissions market but also in the fast-growing U.K.-bound product line, giving you a broader strategic portfolio.



Contact
Stella Zheng
Quote job ref
JN-052025-6750473
Phone number
+86 10 6168 7543

Job summary

Function
Sales
Specialisation
Sales Manager/Director/VP
What is your area of specialisation?
Business Services
Location
Beijing
Contract type
Permanent
Consultant name
Stella Zheng
Consultant phone
+86 10 6168 7543
Job Reference
JN-052025-6750473

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.