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危机公关舆情管理
向中国区corporate communicate head直接汇报,需建立和维护相关部门机构关系,如市委、工商局、服装监委会、NGO组织等,基于未来中国战略,以上机构寻求潜在的项目发展、合作机会;国家相关政策及法规解读,并与公司管理层和业务部门进行传达培训,以寻求品牌长期发展及业务结果的平衡。
品牌的公关策略
Contribute to added customer value, a strong brand and increased sales
Developing and maintaining brand content and stories for PR interaction with customers, also s/he needs to have the integration ability of O2O
Work as a good Communication business partner to Supply Chain internally as well as good relationship-maintain partner with key stakeholder externally on project.
Public Affairs and Government Relationshion