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协助CEO建立各品牌营销战略（品牌发展战略、渠道发展战略、商品战略、营销组合策略和年度/季度/月度营销计划），参与公司短、中、长期的营销战略计划
根据销售目标规划，组织产品的市场调研及分析工作，根据消费人群分析和消费者实际需求，结合产品市场表现分析，结合服装产品的品牌定位与营销的市场方向，制订产品结构及产品发展规划，形成商品企划方案。
负责制定全球商品战略，搭建供应链与商品运营体系，推动跨境市场增长，并领导团队实现数字化转型。
1.负责管理商品配、补、调、退日常工作；2.监控商品入库、到店与销售进度，及时反馈并制定补货、转货方案。
商品管理经理将在零售行业的采购与供应链部门中承担重要角色，负责优化商品管理流程并确保库存高效运转。此职位位于广州，需要具备商品规划与管理的专业知识。
With solid knowledge of China media landscape and holistic understanding on Chinese end-users, the senior media manager would lead overall media strategy and planning for China market, seeking for innovative solutions on China digital and social platforms, as well as to drive optimization on performance media channels.
You will own the end-to-end brand narrative and holistic global brand & product marketing strategy
You will drive mid-to-long-term product strategy, oversee portfolio management, and lead consumer & market insight-driven innovation for the China market. This is a high-impact strategic role partnering closely with local and regional teams to shape future category direction and unlock sustainable growth.
This role sits at the intersection of brand innovation, commercial strategy, and P&L ownership. As Director of Marketing for China, you will be accountable not only for brand equity and innovation impact, but also for revenue growth, margin health, and return on marketing investment.
This role is responsible for developing and executing end-to-end brand communication strategies across multiple consumer touchpoints. You will oversee integrated marketing initiatives, social media operations, and digital asset management, while working closely with cross-functional and global stakeholders to enhance brand equity and engagement.
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