Marketing Director vacancies in FMCG (Fast Moving Consumer Goods)

The Marketing Director will lead and execute strategic marketing initiatives within the Personal Care industry, focusing on driving brand growth and market positioning. This role is based in Shanghai and requires a results-driven professional with expertise in marketing strategies and brand development.

To lead brand innovation pipeline and portfolio management. The ideal candidate will be responsible for driving long-term brand growth, managing innovation projects, and developing integrated marketing strategies to strengthen our market position. This role requires a strategic thinker with strong marketing capabilities, excellent project management skills, and the ability to thrive in a fast-paced, cross-functional environment.

As we embark on an exciting journey of expansion in the Asia-Pacific (APAC) region, we are seeking a dynamic and experienced APAC Marketing Director to lead our marketing efforts and drive brand growth across this vibrant and diverse market.

该职位主要负责公司旗下所有产品在中国区的销售和市场工作，带领近10个人的团队，直接汇报给集团首席运营官。

市场总监职位需要具备丰富的营销经验和出色的领导能力，以推动公司在快速消费品行业的市场发展。此岗位主要负责制定和执行市场战略以提升品牌影响力和市场份额。

• 制定公司的整体市场战略和计划，以确保达成业绩目标；
• 管理市场预算，确保资源的有效配置和有效利用；
• 领导整合营销活动，推动品牌价值提升和业绩达成。

具备品牌建设及发展的眼光，能制定品牌建设的中长期战略规划，并能组织落地执行；
品牌意识强，团队合作意识强，善于跨部门合作，具备管理品牌营销团队的经验

作为核心管理团队成员，主导后端市场策略规划、系统化运营及团队建设，通过精细化管理和创新推广模式，推动品牌持续增长与市场份额提升

Lead digital strategy and drive brand engagement

The Brand Director role within the Technology & Telecoms industry offers an exciting opportunity to shape and enhance brand strategies. Based in Shenzhen, you will oversee marketing initiatives to drive brand growth and market influence.

作为品牌负责人，您将直接对公司的品牌战略规划及品牌体系建设负责

作为公司的全球市场负责人, 您将对公司在全球的市场战略负责

Contribute to headquarter communication projects and strategies from conceptualisation stage to effectively increase relevance of all brand initiatives in APAC.

The Vice President of Marketing will serve as a pivotal member of the executive team, responsible for developing and executing comprehensive marketing strategies that drive brand awareness, customer engagement, and revenue growth. This role requires a deep understanding of the cruise industry, a keen eye for trends, and the ability to create compelling narratives that resonate with our target audiences.

Take charge of the strategy and marketing plans to deliver significant growth and financial contribution to the business.

这个岗位不涉及 Branding （ 设计+内容策划+新媒体传播） 主要负责是在产品营销 CRM 渠道运营部分

我们正在寻找一位能够推动公司在耐消品行业中发展并领导市场战略的市场总经理。这个角色需要在全球范围内推动品牌知名度，增加市场份额。

作为全球首席市场营销官（Global CMO），您将汇报给集团创始人及董事会，负责领导全球市场营销团队，制定和执行市场营销战略，以提升品牌形象，扩大市场份额，并推动公司全球业务的持续增长。您将管理全球市场营销预算，优化新媒体投放，对各区域相关利益者提供市场营销支持，并对部门的P&L表现负责。

• 品牌市场团队一把手

据公司发展战略，制定公司品牌发展策略和规划，包括行业和竞争对手分析，市场和用户研究，定期对品牌定位和核心用户利益点梳理；

建立公司品牌战略规划、品牌体系以及品牌管理的基础规范、制度、流程，包含品牌管理/定位、品牌视觉、品牌公关与传播；