保存工作 返回搜索结果 职责描述 职位概要 类似职位 Exposure to global product development projects Strong platform for career growth 关于我们的客户 Our client is a international beauty and wellness company with a strong presence across Asia. The business is known for its commitment to innovation, product quality, and consumer-centric development across skincare, nutritional supplements, and beauty-related categories. The company is currently expanding its product innovation capabilities and seeking an experienced product marketing professional to drive new product development and commercialization initiatives. 职责描述 Analyze consumer insights, market trends, and competitive landscapes. Develop product positioning, target audience strategies, and value propositions. Support category planning and innovation pipeline development. Evaluate commercial feasibility, pricing, channel opportunities, and product competitiveness. Translate brand strategy into compelling product concepts and consumer benefits. Develop consumer-friendly product claims aligned with regulatory requirements. Collaborate with testing agencies and technical teams to validate efficacy claims. Prepare supporting documentation and evidence packages for internal review. Convert technical testing results into clear product stories and marketing messages. Monitor industry regulations and market developments to ensure ongoing compliance. Support launch planning for new product introductions. Develop product communication materials, training content, and selling stories. Partner with marketing and commercial teams to ensure successful market execution. Track product performance and identify opportunities for continuous improvement. Work closely with regional and global teams across marketing, innovation, regulatory, sales, and supply chain functions. Drive alignment throughout the product lifecycle, from concept development through commercialization. Ensure projects are delivered on time and meet both consumer and business objectives. 理想的求职者 Bachelor's degree or above in Marketing, Business, Life Sciences, Cosmetic Science, Nutrition, or a related discipline. 8+ years of experience in beauty, skincare, wellness, nutrition, or consumer healthcare industries. Strong background in product marketing, innovation, or new product development. Experience managing product claims, efficacy validation, and regulatory-related projects is highly preferred. Demonstrated ability to balance consumer insights, commercial objectives, and technical feasibility. Excellent stakeholder management and project leadership skills. Business-level English communication skills. Experience in international organizations or premium consumer brands is a plus 薪酬待遇 Opportunity to shape innovative products in the fast-growing beauty and wellness sector. Exposure to regional and global product development projects. Collaborative international working environment. High visibility role with broad cross-functional engagement. Strong platform for career growth within a well recognized organization. 联系 Florence Wang 职位编号 JN-082026-7089686 联系电话 +86 21 6035 3690 职位概要 职位类别 市场营销 子类别 产品经理 行业 快速消费品(FMCG) 地区 上海 工作类型 全职 顾问名字 Florence Wang 顾问电话号码 +86 21 6035 3690 职位编号 JN-082026-7089686
