保存工作 返回搜索结果 职责描述 职位概要 类似职位 Ownership of Meaningful Projects and Major Campaign Diverse Scope and Visibility 关于我们的客户 An established consumer goods company in Food & Beverage industry 职责描述 Develop and execute brand-building initiatives that support brand awareness and consumer engagement objectives. Lead integrated marketing campaigns to communicate product value propositions and strengthen consumer consideration. Manage innovation and product-related projects in partnership with cross-functional teams, ensuring timely and effective execution. Plan and implement consumer engagement programs that enhance brand experiences across relevant touchpoints. Identify and explore emerging communication approaches and content formats to improve consumer interactions. Coordinate creative development and content production across multiple marketing channels. Support brand communication and reputation-related initiatives, ensuring consistency of messaging and execution. Collaborate closely with stakeholders across marketing, sales, supply chain, R&D, and external agency partners to deliver project objectives. 理想的求职者 Bachelor's degree or above in Marketing, Business Administration, Communications, or a related field. MT with 5+ years of experience in brand marketing, consumer marketing, innovation, or related functions. Experience managing end-to-end marketing campaigns and/or innovation projects. Strong project management skills with the ability to manage multiple priorities simultaneously. Excellent stakeholder management and cross-functional collaboration capabilities. Strong communication and presentation skills. Consumer-centric mindset with the ability to translate insights into actionable marketing initiatives. Adaptable, proactive, and comfortable working in a dynamic business environment. Preferred Capabilities Experience in consumer goods, food & beverage, or other fast-moving consumer-focused industries. Exposure to brand communication, content marketing, consumer engagement, and innovation projects. Ability to balance strategic thinking with hands-on execution. Strong learning agility and problem-solving skills. What You'll Bring A passion for brand building and consumer engagement. The ability to manage complex projects from planning through execution. Strong interpersonal skills and the ability to effectively work with diverse stakeholders. Curiosity, adaptability, and a continuous improvement mindset. 薪酬待遇 Ownership of Meaningful Projects Diverse Scope and Visibility Career Development Platform 联系 Florence Wang 职位编号 JN-102026-7134403 联系电话 +86 21 6035 3690 职位概要 职位类别 市场营销 子类别 品牌及设计 行业 快速消费品(FMCG) 地区 上海 工作类型 全职 顾问名字 Florence Wang 顾问电话号码 +86 21 6035 3690 职位编号 JN-102026-7134403