Product Marketing Manager

上海 全职 RMB400,000 - RMB700,000 年薪 View Job Description
The product manager works closely with all in- and external stakeholders to provide profitable growth and increase market share. The Product Manager reports to the Director of Marketing APAC/EMEA, in matrix with the local Marketing & Sales Director APAC.
  • An inclusive and respectful workplace
  • A newly - created essential role in corporate

关于我们的客户

A pioneer in sustainable packaging solutions, offers customized, eco-friendly packaging materials to protect and enhance your products.

职责描述

Shared responsibility, together with the Global PM Team for one or more of Ranpak product lines. Ensure an optimized positioning of existing portfolio, the definition new product needs for APAC and lead development work in conjunction with the Global Marketing team, road-mapping and execution of both NPI, and all budgeted marketing activities.

Manage existing product portfolio

1. Develop and implement pricing, distribution and promotion strategy.

2. Continuously monitor and analyze financial and quality performance of the product portfolio and initiate improvements to maximize customer satisfaction.

3. Coordinate changes of existing products with sales, engineering and customers.

4. Track and analyze competitor activities and develop adequate strategies and tactics for local counter measures.

5. Provide yearly budgetary input for existing products (Capex) and new product introductions (Capex and paper sales)

Develop and introduce new products

1. Research Ranpak and competitor performance, customer and reseller needs, trends etc.

2. Identify market trends, needs and segments and prepare / present business cases as input for roadmap and NPIprioritization

3. Manage NPI process and coordinate alpha and beta testing.

4. Prepare, launch and roll out products with all collateral material competitive and training and

理想的求职者

Bachelor level in marketing, business and/or engineering

Familiar with the indirect business model and distribution channel.

Assertive, communicative and outgoing, curious

High cognitive ability

Innovative attitude and active contributor in developments.

Proven skills in project management

Good presentation skills.

Pro-active and hands-on mentality.

Open, honest and integer.

Result driven

Good communication skills at all levels (horizontal and vertical).

English proficiency is a plus.

薪酬待遇

The product manager works closely with all in- and external stakeholders to provide profitable growth and increase market share.

联系
Cora An
职位编号
JN-052024-6429418
联系电话
+86 21 6035 3452

职位概要

职位类别
市场营销
子类别
产品经理
行业
工业/制造
地区
上海
工作类型
全职
顾问名字
Cora An
顾问电话号码
+86 21 6035 3452
职位编号
JN-052024-6429418

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