Save Job Back to Search Job Description Summary Similar Jobs MNC Luxury Brand About Our Client Global Luxury Brand Job Description Strategic Planning: Develop and execute innovative PR and event strategies that align with the brand's vision and amplify its unique selling propositions. Media Relations: Cultivate and maintain strong relationships with key media outlets, influencers, and industry stakeholders to secure high-impact coverage and collaborations. Event Management: Plan and oversee the execution of glamorous product launches, fashion shows, VIP parties, and other brand activations, ensuring every detail exudes luxury and exclusivity. Brand Storytelling: Craft compelling narratives that showcase the brand's heritage, craftsmanship, and innovation, while resonating with target audiences on an emotional level. Crisis Management: Develop and implement contingency plans to swiftly and effectively address any potential reputational risks or challenges. Budget Management: Work within allocated budgets to ensure the cost-effectiveness of all PR and event initiatives, while maintaining the standards of quality and luxury. Team Leadership: Collaborate with cross-functional teams, including marketing, product development, and sales, to drive seamless execution of brand campaigns and events. The Successful Applicant Bachelor's degree in Communications, Marketing, or a related field. Minimum 5 years of experience in the luxury goods industry, with a proven track record in PR and event management. Exceptional communication and interpersonal skills, with the ability to build strong relationships at all levels. Creative thinker with a eye for detail and a passion for luxury. Strong strategic planning and project management abilities. Fluent in English, with additional language skills a plus. Experience with digital PR and social media strategies is essential. Ability to work under pressure and manage multiple projects simultaneously. What's on Offer A chance to work for a world-renowned luxury brand. Contact Mark Wu Quote job ref JN-072024-6473188 Phone number +86 21 6035 3448 Job summary Function Marketing Specialisation Marketing Communications What is your area of specialisation? Retail Location Shanghai Contract type Permanent Consultant name Mark Wu Consultant phone +86 21 6035 3448 Job Reference JN-072024-6473188
