Marketing Manager- toB Marketing

广州市 全职 RMB25,000 - RMB35,000 月薪 (RMB300,000 - RMB420,000 年薪) 查看职位描述
* Orchestrate and supervise the product's launches and push growth within the APAC portfolio* Coordinate the communication with regional offices of licensed Brands, explore possible channels to enhance business development for assigned brands* Convey brand positioning and promotional messages to Sales team through comprehensive marketing mix, conduct training to distribution partners in the region
  • International company, toB business
  • Focus on personal care category

About Our Client

  • Our client is an international company with over 30 years of history;
  • To-B business;
  • Focus on premium personal care product.

Job Description

  • Orchestrate and supervise the product's launches and push growth within the APAC portfolio
  • Plan and ensure timely implementation of new products and collections, promotions and brand specific animations.
  • Co-create and take the ownership of seasonal campaign launch
  • Coordinate the communication with regional offices of licensed Brands, explore possible channels to enhance business development for assigned brands
  • Mobilise and work with other departments (HQ brand team, sales, communication, etc. ) with strong internal & external communication skills.
  • Convey brand positioning and promotional messages to Sales team through comprehensive marketing mix, conduct training to distribution partners in the region.
  • Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
  • Organize and coordinate trade shows, work closely with agencies and organizers of exhibitions and fairs.
  • Manage brand owned social platforms
  • Define clear messages to present to management and accompany the teams in the preparation of meetings.
  • Sample management, gifting/seeding planning per key season or key accounts.

The Successful Applicant

  • At least Bachelor's degree holder in Business / Marketing or equivalent with at least 5 years of strong operational marketing experience in a similar capacity
  • Have a strong grasp of the commercial aspects of the beauty industry and the hospitality industry
  • Ability to multi-task and possess good analytical skills
  • A team player and good interpersonal skills, planning and organizing skills
  • Proactive and has strong passion for the job
  • Good spoken and written English and Chinese mandarin
  • Proficient in MS Office applications
  • Media/social agency experience is a plus

What's on Offer

  • International exposure, need to cover part of APAC marketing as well;
  • China business is stable and growing;
  • Open culture.
Contact
Claire T Tan
Quote job ref
JN-012024-6291580
Phone number
+86 20 2338 5761

Job summary

Function
Marketing
Specialisation
Marketing Communications
What is your area of specialisation?
Industrial / Manufacturing
Location
Guangzhou
Contract type
Permanent
Consultant name
Claire T Tan
Consultant phone
+86 20 2338 5761
Job Reference
JN-012024-6291580

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