Save Job Back to Search Job Description Summary Similar Jobs Trendy Lifestyle Space Re-Position About Our Client Well-Known Creative Fitness Space Job Description Work with the CEO, GM, and Tech Team to build marketing strategy with measurable goals and objectives Lead the integrated, cross-functional go-to-market process - facilitate how the team works together to bring our brand, vision, and product stories into execution which delivers business, marketing, and/or brand objectives Strategize and work cross-functionally to activate initiatives that connect the in-store and digital experience to advance omni experience for customers Activate initiatives that connect in-store and digital experiences, enhancing omni-channel customer engagement. Feed into the creative process including being able to evaluate and give feedback to ensure our content drives engagement and influencers Own marketing decisions and represent leadership on key initiatives Develop the practices and protocols; with a focus on efficiency, transparency, and data Be obsessed with staying up to date on trends for the active lifestyle industry, marketing, and new technologies - serve as an ambassador for innovation and creativity in the company The Successful Applicant 15+ years of digital marketing experience with demonstrated proficiency in performance marketing, social marketing, and campaign planning Advocate and digital thought for new technologies and innovation Results-oriented and data-driven, with demonstrated delivery of customer acquisition, retention, optimization targets, as well as budget development and tracking Proven track record of managing large-scale events and high-profile collaborations. Ability to operate in a fast-paced environment, managing multiple projects simultaneously and prioritizing time and resources based on business impact Excellent interpersonal skills, with ability to build strong internal relationships and build consensus on critical initiatives Demonstrated ability to lead and develop team members, and to foster an engaging, collaborative creative work environment What's on Offer This role will offer an incredible opportunity to drive brand innovation and growth, while working with a team committed to redefining the active lifestyle industry. Contact Mark Wu Quote job ref JN-122024-6625617 Phone number +86 21 6035 3448 Job summary Function Marketing Specialisation Marketing Communications What is your area of specialisation? Leisure, Travel & Tourism Location Shanghai Contract type Permanent Consultant name Mark Wu Consultant phone +86 21 6035 3448 Job Reference JN-122024-6625617