保存工作 返回搜索结果 职责描述 职位概要 类似职位 Own end-to-end marketing strategy during a critical scale-up phase Shape how next-generation energy storage is positioned across global markets 关于我们的客户 A fast-scaling energy storage company is advancing next-generation battery technology built on decades of proven applications in extreme environments, including aerospace. Backed by significant funding and accelerating manufacturing expansion in China, the business is entering a rapid commercialization phase across global markets. This role offers a unique opportunity to shape how long-duration energy storage is positioned and adopted across utilities and large-scale industrial customers. 职责描述 Brand & Positioning Define and continuously refine brand identity, messaging, and visual language across all channels Develop clear, differentiated positioning for advanced battery technology within the stationary storage market Ensure consistency of brand expression across geographies, segments, and customer touchpoints Demand Generation & Pipeline Design and execute integrated campaigns that build high-quality sales pipeline across utility, industrial, commercial and microgrid segments Develop and deploy account-based marketing strategies targeting key enterprise and infrastructure customers Oversee digital marketing, content strategy, and automation platforms to drive measurable growth outcomes Content & Thought Expact Build a scalable content ecosystem including whitepapers, case studies, webinars, video, and media contributions Executive communications, including keynote materials, media preparation and industry presentations Partner with technical and product teams to translate engineering depth into clear, customer-facing narratives Events & Industry Presence Drive participation strategy for major industry events, conferences and trade shows Develop PR and market intelligence engagement strategy to enhance market visibility and credibility Coordinate with policy and government affairs teams on communications related to manufacturing and energy initiatives Team & Operations Build and develop a high-performing marketing team and oversee external partners Establish clear KPIs, reporting frameworks, and performance tracking mechanisms Manage marketing investment with strong focus on efficiency and measurable impact 理想的求职者 Required 10+ years of B2B marketing experience, including 3+ years in people management roles Proven success building and scaling marketing functions in high-growth environments (energy, cleantech, industrials or similar) Strong expertise in brand strategy, demand generation and content development Exceptional communication skills with the ability to simplify complex technical concepts Hands-on experience with CRM (e.g. Salesforce), marketing automation (e.g. HubSpot, Marketo), and tools Comfortable operating in fast-paced, resource-conscious environments Preferred Background in energy storage, battery technology, or renewable energy sectors Experience marketing infrastructure or capital-intensive solutions to large enterprises Familiarity with regulatory and policy frameworks impacting the energy sector Exposure to IPO-stage, major fundraising, or manufacturing scale-up environments 薪酬待遇 Opportunity to build a marketing function from a scaling stage into global maturityHigh-impact role tied closely to revenue growth and market expansionInvolvement in a rapidly growing sector within the global energy transitionCross-regional scope covering both China and international markets 联系 Cora An 职位编号 JN-062026-7041303 联系电话 +86 21 6035 3452 职位概要 职位类别 市场营销 子类别 营销总监 行业 工业/制造 地区 中国 工作类型 全职 顾问名字 Cora An 顾问电话号码 +86 21 6035 3452 职位编号 JN-062026-7041303
