Head of Health & Group Insurance Distribution - Beijing

Key ResponsibilitiesBusiness Development & Distribution Management

• Drive the expansion of Health and Consumer Line business through diversified distribution channels, transitioning from a traditionally direct, broker, and offline-focused model to a comprehensive omni-channel approach encompassing both online and offline markets.
• Identify, develop, and manage strategic partnerships across a broad range of distribution channels, including:
  • Direct sales
  • Agency networks
  • Insurance brokers
  • Affinity partnerships
  • Digital and online platforms
  • Emerging ecosystem partners
• Develop and execute channel growth strategies to maximize market reach, customer acquisition, and business profitability.

Sales & Commercial Performance

• Lead and coordinate product promotion initiatives across various distribution channels.
• Partner closely with Product Managers and Underwriters to jointly deliver business growth, profitability, and portfolio performance objectives.
• Monitor sales performance and channel productivity, providing actionable recommendations to optimize business outcomes.

Product & Portfolio Management Support

• Support Product Managers and Underwriters in conducting product performance reviews and portfolio management activities.
• Analyze market trends, channel feedback, customer behavior, and competitive developments to identify growth opportunities and product enhancement needs.
• Assist in product lifecycle management to ensure business sustainability and customer value delivery.

Product Launch & Stakeholder Management

• Collaborate with Product Managers to coordinate product development, setup, and launch activities.
• Work effectively with internal stakeholders including Underwriting, Claims, Operations, Compliance, Legal, Marketing, and Technology teams.
• Engage external partners to ensure successful product implementation and distribution readiness.

Underwriting & Risk Management

• Support Underwriting teams in defining, refining, and managing underwriting risk appetite for Health and Consumer Lines business.
• Ensure distribution strategies are aligned with underwriting guidelines, risk controls, and profitability objectives.
• Facilitate effective communication between business development and underwriting functions to balance growth and risk management.

Capability Building

• Coach, train, and develop branch office Business Development teams to effectively promote, position, and distribute Health and Consumer Line products.
• Establish practices, sales tools, and training programs to enhance channel effectiveness and product knowledge.