Global Brand Head-Fast growing consumer tech brand

深圳市 全职 RMB1,200,000 - RMB1,800,000 年薪 查看职位描述
A global consumer technology company is looking for a Global Brand Head to shape brand strategy and drive international brand growth across multiple overseas markets.This role will be responsible for developing global brand positioning, translating consumer insights into impactful marketing initiatives, and guiding integrated campaigns in partnership with cross-functional and regional teams.
  • Opportunity to influence the direction of a global consumer brand
  • Broad ownership covering strategy, communication, innovation and execution

关于我们的客户

Our client is a global consumer technology company with a strong international footprint and a diversified portfolio of consumer-facing products. The business operates across North America, Europe, Asia Pacific and other international markets, with brand-building and commercial teams supporting continued global growth.

职责描述

  • Define and evolve the global brand strategy, positioning and communication framework.
  • Develop compelling brand narratives that resonate with international consumers.
  • Guide integrated marketing campaigns across paid, owned and earned channels.
  • Drive consumer insight generation and identify opportunities for long-term brand growth.
  • Partner with Product, GTM, E-commerce, Regional Marketing and Creative teams to ensure consistent brand execution globally.
  • Establish brand measurement frameworks and monitor brand health across key markets.
  • Manage external agencies and internal stakeholders to deliver business and brand objectives.
  • Support product launches and category expansion through strategic storytelling and market engagement.

理想的求职者

  • 10+ years of experience in Brand Marketing, Global Marketing, Product Marketing or Integrated Marketing.
  • Proven experience building consumer-facing brands in international markets.
  • Strong understanding of brand strategy, consumer behavior and integrated communications.
  • Experience working across North America, Europe and other global markets is preferred.
  • Ability to balance long-term brand building with commercial objectives.
  • Excellent stakeholder management and cross-functional management capabilities.
  • Strong communication skills with fluency in English.

薪酬待遇

  • Opportunity to influence the direction of a global consumer brand at a critical growth stage.
  • High level of exposure to international markets.
  • Broad ownership covering strategy, communication, innovation and execution.
  • Fast-paced environment with significant impact on brand and business growth.



For a confidential discussion, please feel free to reach out.

联系
Jacqueline Liu
职位编号
JN-092026-7095873
联系电话
+8675536350504

职位概要

职位类别
市场营销
子类别
营销总监
行业
信息技术/通信
地区
深圳市
工作类型
全职
顾问名字
Jacqueline Liu
顾问电话号码
+8675536350504
职位编号
JN-092026-7095873

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