保存工作 返回搜索结果 职责描述 职位概要 类似职位 Full ownership of D2C P&L and growth strategy International team with sustainable work-life balance 关于我们的客户 A fast-scaling global consumer brand with strong D2C(website) capabilities across 30+ markets. The company operates with a highly data-driven and entrepreneurial culture, while maintaining a collaborative and balanced working environment. Teams are international, lean, and empowered to make real business impact. 职责描述 Commercial Ownership & Growth Identify market opportunities, analyze competitors, and define growth strategies Own product performance across revenue, margin, and overall P&L Pricing & Channel Strategy Lead D2C pricing decisions and ensure alignment across marketplace and retail Build channel hierarchy to protect profitability Campaign & Promotion Planning Own seasonal campaigns: hero product selection, pricing strategy, bundles, and offers Evaluate campaign ROI and optimize business impact Portfolio & Product Strategy Define product roles within portfolio and identify gaps or cannibalization risks Collaborate with global teams on product launches and lifecycle management Product Marketing & Conversion Translate product features into clear customer benefits Drive consistency across all channels Growth Optimization (CRO) Identify UX friction points and lead A/B testing initiatives Build and execute a structured conversion optimization roadmap Cross-functional Collaboration Partner with marketing, supply chain, and operations on forecasting and inventory Ensure business decisions are data-driven and actionable 理想的求职者 A successful Senior BD Manager should have: Proven expertise in the FMCG industry, particularly within business development and digital strategies. Strong analytical skills to assess market trends and identify growth opportunities. Excellent communication and negotiation skills to build and maintain partnerships. A results5+ years in e-commerce, retail, product, or category management Strong analytical mindset combined with commercial judgment Advanced Excel skills (mandatory) Familiar with Google Analytics, Clarity, or similar tools Deep understanding of key metrics: Revenue, Margin, AOV, Conversion, P&L Experience in pricing strategy, business case building, and data modeling Fluent in Mandarin and English Nice to have: Experience in D2C or cross-border e-commerce Exposure to Python, statistical modeling, or A/B testing 薪酬待遇 Full ownership of business performance (real P&L responsibility) Flat structure, high autonomy, and fast decision-making International exposure with close collaboration with global teams Work life balance, sustainable work culture (no excessive overtime environment) Strong learning curve and clear career progression path 联系 Cruz Zhang 职位编号 JN-062026-7035616 联系电话 +8621 6026 8032 职位概要 职位类别 数字营销与电子商务 子类别 电子商务 行业 快速消费品(FMCG) 地区 上海市 工作类型 全职 顾问名字 Cruz Zhang 顾问电话号码 +8621 6026 8032 职位编号 JN-062026-7035616 办公模式 在家办公或混合办公模式
