Save Job Back to Search Job Description Summary Similar Jobs Lead CRM strategy, execute online operations & offline creative campaigns Lead a team of 5-6 specialists in a fast-expanding consumer brand. About Our Client This popular lifestyle brand creates whimsical, aesthetic daily essentials, ranging from homeware and accessories to tech peripherals that resonate deeply with consumers. Job Description Develop and execute holistic CRM strategies covering online touchpoints and offline creative activities, build complete member operation lifecycle system. Take full ownership of user experience, identify pain points across customer journey, drive cross-functional optimization to elevate overall user satisfaction. Lead the customer service leadership team, formulate service standards, supervise team performance and promote consistent brand-style customer communication. Analyze member data, refine user segmentation, launch targeted precision marketing and improve retention, repurchase and member activity metrics. Collaborate with marketing, product and store teams to align CRM tactics with brand creative rhythm, unify brand experience online and offline. The Successful Applicant Rich practice in both digital CRM operations and offline creative campaign coordination. Strong user experience awareness, capable of discovering user demands and landing optimized solutions. Experience managing customer service supervisors; good team leadership and cross-department coordination skills. Data-driven mindset, familiar with user lifecycle operation and member system logic. What's on Offer Competitive remuneration package matched with your capability, alongside attractive performance incentives. Direct reporting line to COO, ample autonomy to build the brand's CRM system from a strategic perspective. Join a creative, design-driven brand with balanced online growth and immersive offline retail layout. Contact Yan Tian Quote job ref JN-072026-7068568 Phone number +86 2160268068 Job summary Function Marketing Specialisation CRM What is your area of specialisation? Retail Location Shanghai Contract type Permanent Consultant name Yan Tian Consultant phone +86 2160268068 Job Reference JN-072026-7068568
