保存工作 返回搜索结果 职责描述 职位概要 类似职位 Own global digital growth strategy with full P&L responsibility Build and scale an international brand across major overseas markets 关于我们的客户 The organisation operates within the industrial and manufacturing industry and is recognised for its significant market presence. Known for its innovative approach, it is committed to delivering high-quality products and services to its clients.Our client is an innovation‑driven company in the consumer electronics and smart hardware space, with products already active in multiple overseas markets. The business is entering a critical phase of global expansion and brand acceleration, and is investing heavily in digital capabilities and international talent. 职责描述 Define and execute a comprehensive global digital growth strategy, covering brand positioning, market entry, channel mix, and annual business planning Take full ownership of all online sales channels, including major third‑party marketplaces and the company's DTC website, with responsibility for growth and profitability Build an integrated global digital marketing engine across paid search, SEO, social media, content, influencer partnerships, and email marketing Establish robust data tracking and analytics frameworks, monitoring KPIs such as traffic, conversion, CAC, LTV, ROI, and continuously optimize performance Act as a core business partner to product, supply chain, and customer service teams to ensure market demand is effectively supported by internal operations Manage external agencies and strategic partners across marketing, media, and technology Recruit, develop, and manage a high‑performing digital team across e‑commerce operations, digital marketing, social media, and creative functions 理想的求职者 A successful Chief Marketing Officer (CMO) should have: 8+ years of experience in digital marketing or e‑commerce management within consumer electronics, smart hardware, or related sectors At least 5 years in a senior management or director‑level role with ownership of strategy and results Proven experience building and scaling international brands, with strong understanding of North American and European consumer behavior and digital ecosystems Hands‑on expertise across major e‑commerce platforms and DTC growth, as well as Google, Meta, and TikTok advertising systems Strong commercial acumen and data literacy, with the ability to translate complex data into clear business decisions and financial outcomes Demonstrated leadership, communication, and cross‑functional collaboration skills in fast‑paced environments Fluent working English; overseas study or work experience is a strong advantage 薪酬待遇 A highly visible, business‑critical role with global scope Significant decision‑making authority and resource ownership Opportunity to scale an international brand from growth to maturity Competitive overall compensation package and long‑term career upside If you are ready to take the next step in your career as a Chief Marketing Officer (CMO) within the industrial and manufacturing sector, we encourage you to apply today. 联系 Jacqueline Liu 职位编号 JN-052026-7023181 联系电话 +8675536350504 职位概要 职位类别 市场营销 子类别 营销总监 行业 信息技术/通信 地区 深圳市 工作类型 全职 顾问名字 Jacqueline Liu 顾问电话号码 +8675536350504 职位编号 JN-052026-7023181
