Brand Innovation Manager - consumer health

上海 全职 RMB350,000 - RMB400,000 年薪 查看职位描述
This role will lead innovation initiatives for the Greater China market, driving the development and commercialization of new products and localized solutions. The position will work closely with cross-functional teams across marketing, R&D, commercial, supply chain, regulatory, finance, and external partners to identify growth opportunities and bring innovations to market.
  • Shape the innovation agenda within a high-growth international business.
  • Exposure to regional and global markets

关于我们的客户

A global consumer products company with a diversified international portfolio is seeking an experienced Innovation Manager to join its Greater China team.

职责描述

Innovation Strategy & Pipeline Management

  • Develop and manage a multi-year innovation pipeline aligned with business growth objectives.
  • Identify emerging consumer trends and market opportunities, translating insights into product concepts and innovation initiatives.
  • Prioritize innovation projects based on consumer demand, commercial potential, and strategic fit.



Consumer-Centric Product Development

  • Drive the development of new products and localized solutions tailored to local consumer preferences.
  • Explore opportunities across product formulation, flavors, formats, packaging, and channel-specific offerings.
  • Collaborate with regional and global teams to adapt innovation platforms where relevant.



Commercialization & Launch Excellence

  • Build business cases, pricing recommendations, volume forecasts, and launch plans.
  • Coordinate cross-functional teams to ensure launch readiness across key sales and digital channels.
  • Monitor post-launch performance and identify opportunities for optimization and future growth.



Stakeholder Management

  • Partner with internal and external stakeholders to drive project execution and alignment.
  • Manage multiple innovation projects simultaneously while balancing speed, quality, and commercial viability.



理想的求职者

  • 8+ years of experience in Innovation, New Product Development, Product Marketing, Category Management, or related functions.
  • Demonstrated experience managing end-to-end innovation projects from concept development to market launch.
  • Background in consumer-focused industries such as FMCG, health & wellness, food & beverage, nutrition, personal care, or related sectors.
  • Strong understanding of consumer insights, commercialization processes, and market dynamics in China.
  • Experience working within multinational and matrix organizations.
  • Fluent English communication skills.

薪酬待遇

  • Opportunity to shape the innovation agenda within a high-growth international business.
  • Exposure to regional and global stakeholders in a highly collaborative environment.
  • Broad responsibility across strategy, innovation, commercialization, and cross-functional leadership.
  • Dynamic market environment with strong focus on consumer insights and new product creation.
联系
Florence Wang
职位编号
JN-102026-7127476
联系电话
+86 21 6035 3690

职位概要

职位类别
市场营销
子类别
品牌及设计
行业
快速消费品(FMCG)
地区
上海
工作类型
全职
顾问名字
Florence Wang
顾问电话号码
+86 21 6035 3690
职位编号
JN-102026-7127476

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