快速消费品(FMCG)行业 Marketing职位

我们正在寻找一位经验丰富的产品经理，专注于产品配方和新品全生命周期管理，涵盖从研发到生产、测试及上市的全过程。该职位需要快速上手，能够在全球与本地团队之间高效协作，推动创新产品落地。

The Go-To-Market (GTM) role in the retail industry focuses on driving sales strategies and optimising market entry plans. Based in Hangzhou, this position requires expertise in sales execution and market expansion.

#GoGlobal

作为公司的品牌总监, 您将对公司的品牌战略制定和落地负,扩大品牌影响力

Facilitate and support the development of long term strategies for each function and operation unit across the Group globally, roll out the strategic planning platform, promote the improvement in sales and operation efficiency and ensure the adequate allocation of resources across the Group.

Support the development and implementation of all marketing activities within the Paint Preparation portfolio in ANZ

The role will assist in the flawless execution of all ANZ marketing activities across this portfolio, working cross functionally, and liaising closely with our Customer Marketing team to achieve our commercial goals

Work across multiple innovation and capability projects which reflect packaging and future technology strategy.
Support projects within cross functional teams and be responsible for engineering future packaging, new technologies and novel formats , turning technically feasible concepts into mass manufacturable products.

The role of CRM Manager in the FMCG industry involves overseeing customer relationship strategies and loyalty programmes to enhance customer engagement and retention. The position requires a strategic thinker with strong marketing expertise and a focus on delivering measurable results.

This is an exciting opportunity for a Vice President of Brand to shape the direction and strategy of a famous consumer electronics organisation's marketing and agency department. The role requires an innovative thinker with a proven ability to elevate brand presence and deliver impactful campaigns.

负责新产品方向的市场研究和消费者洞察。

此岗位将全面负责品牌及内容营销体系的规划与执行，涵盖品牌活动、广告策略、内容创意、数据优化及跨团队协同，确保品牌影响力与营销成效持续提升。

该职位负责面向北美市场的全域营销战略，从策略制定、整合营销、渠道投放到数据复盘，全面提升品牌影响力、用户参与度及业务增长效率。

我们正在寻找一位充满创造力与战略眼光的品牌负责人，领导公司在消费端的品牌建设与传播工作，打造具有影响力的医美品牌。

This Director-level role leads integrated corporate and brand communications for China, shaping how the company is perceived by media, partners, consumers, and key stakeholders. Working closely with senior leadership and cross‑functional teams, you will design year‑round communications strategies that support commercial priorities, strengthen reputation, and build long-term brand trust.

协助完善品牌管理中的品牌金字塔与产品IP搭建与传播，提高重点市场部消费者对品牌的认知度；

根据年度品牌计划，协助推进方案落地执行，包括品牌定位、差异化概念挖掘、卖点提炼及市场推广计划等

• 负责品牌的内容营销，种草、产品营销、和营销转化

• 负责品牌形象建设，市场策略制定；
• 熟悉餐饮场景在新媒体中的玩法，了解年轻的消费群体

该岗位全面负责品牌在中国市场的中长期发展策略、年度品牌营销规划及整合传播执行，覆盖品牌定位、消费者沟通策略、新品上市、数字化营销及全渠道触达，推动品牌影响力与业务双重增长。

全面负责公司在国内市场的线上 + 线下全渠道营销体系的战略规划、体系搭建、运营管理及业务增长。覆盖传统分销、KA 线下零售、电商渠道（含平台、内容电商）、新零售及 O2O 场景。通过统一规划、策略协同和资源整合，打造高效、可持续的全渠道打法，提升市场份额、渠道深度与品牌影响力，并对渠道业务结果负责。

负责全球创意视觉以及策略规划

这是一份在快速消费品行业中担任CMO的职位，主要负责制定并执行市场营销战略，以推动公司品牌的增长和市场占有率。