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我们正在寻找一位产品总监,以推动我们的营销和代理部门的进一步发展,并助力我们在家居行业中的成功。
负责规划和管理食品产品的全生命周期,从市场调研、产品定位到开发、推广,确保产品满足市场需求,提升品牌竞争力和市场份额。
直接汇报给产品管理部负责人,全面参与集团管理部产品策略管理工作,包括竞品分析、品类分析、价格分析、消费人群洞察、产品组合分析等。根据集团发展方向,分析外部咨询公司提供的相关产品战略的正确性和有效性,提供必要纠偏和有效建议。
深入理解公司整体战略,制定与之相匹配的品牌及产品策略规划,包括品牌定位及二级发展策略、品类赛道选择及发展规划等,确保与公司整体战略保持一致;基于市场调研结果,打造差异化品牌及产品策略,扩大市场影响力;
负责整个产品的企划与推广工作
Developing and executing corporate marketing strategies, product management, and brand strategic communication plans to drive growth and enhance competitiveness of the adhesive tape product line in target markets. Integrate market insights, product innovation, and brand communication resources to ensure the achievement of corporate strategic objectives.
海外供应链战略规划:制定和执行公司全球供应链战略,优化供应链结构,确保供应链的高效和敏捷性。
As the Chief Operating Officer (COO), you will spearhead the strategic direction and operational excellence of our client's sea freight business across China. This role demands a visionary leadership capable of driving growth, optimising processes, and maintaining their competitive edge in logistics markets.
Lead the development and execution of brand strategies for a prestigious portfolio of brands. This role requires a creative and analytical thinker with a passion for premium products, exceptional storytelling, and consumer engagement.
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