市场营销职位 - 上海市地区

依据品牌发展规划，策划、制定品牌活动方案，准确、高效、高品质的实施执行，以确保水井坊通过线下活动的方式，树立品牌形象、建立高品质的线下触点，搭建出良好的品牌体验、宣传平台，培育及促进目标消费者对品牌及产品的认知度、好感度、推荐度、忠诚度。

作为公共及政府事务团队的重要成员，您将负责华东区域（以上海、浙江、江苏为核心）的外部事务管理与政府关系建设。该岗位将在区域业务发展中发挥关键作用，与销售、市场、法规事务及总部公共事务团队紧密协作，帮助企业建立积极的外部合作生态，推动业务长期健康发展。

品牌传播负责人

我们正在寻找一位经验丰富的公关经理，全面负责品牌媒体传播、声誉管理及舆情应对。该角色将在公司品牌建设与外部沟通中发挥关键作用，通过整合媒体资源与策略，持续提升品牌影响力与公信力

你将成为公司与政府机构之间的重要桥梁，负责政策解读、资源整合、合规保障，并通过战略合作推动业务发展，确保公司在复杂的监管环境中稳健前行

负责确立品牌的公关策略

一个品牌传播战略职位，旨在协调带领包括媒体传播与社交传播团队和外部供应商，以实现品牌的整合营销目标。该职位需要负责品牌传播策略规划、传统媒体与数字营销策划与落地等多个方面的工作

该职位主要负责公司旗下食品业务项目，制定全国市场营销战略与落地，并带领团队负责全国线下所有业务拓展及优化销售渠道。

Reporting directly to the General Manager, the BU Head will be responsible for driving commercial growth and managing a multi-functional team of approximately 90 employees across sales, trade marketing, e-commerce, strategic accounts, and commercial operations.

We are seeking an experienced Chief Marketing Officer (CMO) to lead and execute marketing strategies within the industrial/manufacturing sector. This role, based in Shanghai, requires a results-driven professional with a proven track record in driving brand awareness and market growth.

This role reports to head of commercial finance, responsible for sales expense and rebate analysis. Working closely with sales and marketing department on budget and planning process.

Lead consumer technical insight activities in China, translating consumer understanding into product design, innovation pipeline and performance evaluation.

Act as a key bridge between market, R&D and marketing teams to ensure products meet real consumer expectations and business objectives.

Lead the company's overseas 2C online business from 0 to 1, covering DTC website, Amazon, overseas marketplaces, sales growth, marketing conversion and customer acquisition, with direct ownership of overseas online revenue, GMV and growth results.

The Sr. Research Scientist is responsible for driving scientific research and substantiation, including literature review, in-vitro, preclinical and clinical studies, to support product development and innovation.

The role also provides scientific communication support to marketing and sales teams, translating research outcomes into evidence-based product claims, training content, and external presentations.

The role will mainly support store lifecycle and daily operations, including store opening/closure (leasing), store operations, logistics, warehousing, and marketing-related legal matters.

This role is responsible for the overall e-commerce strategy and P&L, driving channel integration and sustainable business growth across major online platforms and distributor networks.

It focuses on building a seamless O2O ecosystem, leveraging data, digital marketing, and cross-functional collaboration to optimize customer experience and commercial performance.

Lead the development and validation of nutrition-related claims by transforming scientific evidence into consumer-relevant messaging aligned with business strategy.

Partner closely with marketing, regulatory, and R&D teams to ensure all communication is scientifically sound and compliant with local requirements.

This role drives KOL live commerce performance across key e-commerce platforms while managing partnerships, budgets, and ROI to achieve GMV growth. It also supports trade marketing by planning promotions, analyzing competitors, and optimizing forecasting to ensure strong commercial execution.

Provide scientific expertise in local registration clinical trials. and license-in OTC products.
Provide medical contributions in developing and implementing marketing strategy.

The Ecommerce Manager will oversee the digital strategy and operations for a retail business, ensuring seamless online customer experiences and effective sales growth. This role requires expertise in ecommerce platforms, digital marketing.