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Developing and executing corporate marketing strategies, product management, and brand strategic communication plans to drive growth and enhance competitiveness of the adhesive tape product line in target markets. Integrate market insights, product innovation, and brand communication resources to ensure the achievement of corporate strategic objectives.
Candidate will be responsible for lea ding global marketing team.
Oversee all aspects of brand planning, design, promotion, and managementLead market intelligence and research initiatives to analyze mid-to-long-term market patterns (scale/structure/trends), market characteristics, and future trajectories.
End to End marketing management
Working with the technology Business Leaders, develop and execute a commercial strategy for the AP region that aligns with the global vision and objectives
Manage, control and develop the overall Sector's Strategy. Management of Key Account Managers and customers under assigned portfolio. Develop business development strategies/activities in accordance with the Group's business strategy and local Business environment to deliver profitable growth and service excellence. Support Global/Regional Sector initiatives and drive the engagement of both internal and external stake holders with a clear Development plan
Contribute to headquarter communication projects and strategies from conceptualisation stage to effectively increase relevance of all brand initiatives in APAC.
The Product Marketing Director will oversee the management of our product portfolio, ensuring alignment between customer needs and engineering capabilities, while driving the marketing strategy for laser devices.
Founded in Germany, my client has grown into an international enterprise with a strong presence in multiple sectors.
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