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品牌高管岗位
建立品牌文化和定位,完善品牌管理体系,实现品牌推广、消费引导,推进公司营销目标达成
1.根据公司发展战略,制定所辖品牌的中长期策略规划并推动落地实施,提升品牌形象与品牌价值;2.负责建立、提炼、积累、传承全品类品牌的品牌资产,确定并巩固品牌定位、产品定位,为销售/运营部门提供参考。
Brand Manager-MNC BeerChina brand decision maker
1.公司及产品品牌市场营销推广规划;2.线上线下营销推广方案的设计与策划;
负责集团公司及各业务条线整体营销战略规划,及具体营销目标及行动计划达成
确定品牌在新市场的定位通过营销手段增加新产品上市后的销量
负责整个品牌的定位,策略以及推广
Support the development and implementation of all marketing activities within the Paint Preparation portfolio in ANZThe role will assist in the flawless execution of all ANZ marketing activities across this portfolio, working cross functionally, and liaising closely with our Customer Marketing team to achieve our commercial goals
Promoting the brand and product ranges to Food Service Channels in China region.
MNC BM positionStable working experience
It's a strategic role in developing and guiding the local BU team of a clear portfolio strategy and design, bring to market superior NPD pipeline and winning value propositions to drive long term sustainable growth
外资零售品牌转型期中国大陆人力资源业务伙伴岗位。
360 Campaign planning, including paid media and social/co-branding/owned social/ EC Platforms and EPR operation
This role will grow the revenues by successfully developing and launching innovations. Outperform the competition with disruptive new products.
- This role will be responsible for marketing commercialisation activities across designated brands, segments, or projects with geographic scope limited to a stand-alone country or a cluster.- End-to-end scope
Develop and drive the brand strategy and plan in order to deliver volume, turnover, profit and brand awareness and growth. You will develop and drive the brand strategy and plan in order to deliver volume, turnover, profit and brand awareness and growth for one of the largest award winning organic FMCG company in the world.
Be fully responsible for driving all marketing planning and all communications, activations of the brand within China to build brand awareness. To succeed in this role, the successful candidate has to be a marketing professional with a strong understanding of consumer marketing in the channel, communications and media landscape across China, with a high sensitivity to beauty.
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