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Exciting and challenging role for anyone who is looking to join a fast-growing growth company as it leverages brand position to define life in Asia in the New Normal.
该职位全面负责公司全国市场战略制定、品牌建设、营销活动策划及团队管理，推动线上线下整合营销，促进大规模门店网络的商业增长。
该职位负责面向北美市场的全域营销战略，从策略制定、整合营销、渠道投放到数据复盘，全面提升品牌影响力、用户参与度及业务增长效率。
o 制定并实施与中国全球品牌目标一致的全面数字营销策略。o 与全球营销团队合作，确定年度预算、行动计划和营销日历。o 关注数字趋势、竞争对手活动和消费者行为，以指导战略方向。
该岗位全面负责品牌在中国市场的中长期发展策略、年度品牌营销规划及整合传播执行，覆盖品牌定位、消费者沟通策略、新品上市、数字化营销及全渠道触达，推动品牌影响力与业务双重增长。
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