Save Job Back to Search Job Description Summary Similar Jobs Opportunity to influence business growth and brand development High-impact role within a growing international organization About Our Client Our client is a consumer-focused company with a growing international footprint and a strong emphasis on innovation, design, and user experience.With continued investment in product development, brand building, and market expansion, the business is entering an exciting stage of growth. The organization is seeking a strategic and commercially minded Vice President of Brand Marketing to guide brand development and drive marketing effectiveness across key markets. Job Description Define and execute global brand strategy aligned with business objectives. Make integrated marketing initiatives across branding, content, PR, social media, influencer marketing, and digital channels. Develop compelling consumer propositions and consistent brand storytelling across markets. Partner with Product, E-commerce, Growth, and Regional teams to enhance customer acquisition and retention. Utilize consumer insights and performance data to optimize marketing effectiveness. Strengthen brand visibility and consumer engagement through innovative campaigns and partnerships. Build and develop a high-performing marketing organization with strong cross-functional collaboration. Manage marketing investment planning and measurement frameworks. The Successful Applicant 12+ years of experience in brand marketing, with significant leadership experience in consumer, lifestyle, pet, technology, smart hardware, or related sectors. Proven experience building and scaling brands in international markets. Strong understanding of digital marketing, content ecosystems, creator/influencer marketing, and brand communications. Commercially minded with the ability to balance creativity and business outcomes. Experience managing multidisciplinary marketing teams. Strong communication and stakeholder management skills. Fluent English communication capability is highly preferred. What's on Offer Reasons to Apply Play a key role in shaping the next phase of international brand growth Join a business that continues to invest in product innovation, consumer experience, and global market expansion. Own the full spectrum of brand marketing strategy and execution Influence brand positioning, consumer engagement, and marketing effectiveness across multiple markets. Work alongside an entrepreneurial and product-focused leadership team Partner closely with decision makers and contribute directly to long-term business strategy. Operate at the intersection of technology, design, and consumer experience Help build meaningful connections between products, consumers, and everyday experiences. LocationShenzhen, ChinaInterested?Please contact Jacqueline Liu at Michael Page for a confidential discussion. Contact Jacqueline Liu Quote job ref JN-072026-7067676 Phone number +8675536350504 Job summary Function Marketing Specialisation Marketing/Director/VP What is your area of specialisation? Technology & Telecoms Location Shenzhen Contract type Permanent Consultant name Jacqueline Liu Consultant phone +8675536350504 Job Reference JN-072026-7067676
