Strategic Marketing Director, APAC - MNC Industrial

Beijing Permanent RMB800,000 - RMB1,000,000 per year View Job Description
一家国际工业科技企业,正在北京寻找一位懂产品、懂市场、也懂长期竞争格局的亚太区战略营销负责人。如果你擅长在成熟业务基础上规划未来 5 年的产品与市场方向,这将是一个真正有战略影响力的角色。
  • Own APAC product strategy with real impact on a 5-year roadmap
  • Drive strategy in a business with strong foundations and rising competition

About Our Client

Our client is an international industrial technology company operating in the building automation space, with a strong footprint in automatic door sensor solutions. The business has built a solid market position in Asia Pacific and is now sharpening its product and market approach to compete more effectively as local players accelerate.

With APAC operations based in Beijing, the company combines global strategy with regional execution, offering a platform where product, technology, and commercial decisions directly shape long‑term market outcomes.

Job Description

This role drives APAC product and marketing strategy for an industrial technology business focused on automatic door sensor solutions. The position shapes long‑term product direction (5‑year horizon), strengthens market position, and prepares the business to compete more aggressively as domestic players accelerate.Reporting to the APAC General Manager, the role works closely with regional and global management to turn strategy into market impact.Key Responsibilities include:

  • Drive APAC product and market strategy, including portfolio structure and roadmap planning
  • Strengthen competitiveness through technology assessment and commercially viable opportunities
  • Shape go‑to‑market routes across OEM and distributor channels, including tender support
  • Build clarity, structure, and execution discipline across the Product Management and Marketing team
  • Partner with APAC and EU senior stakeholders to align regional plans with global direction

The Successful Applicant

  • Strong background in Product Management
  • Experience in automatic doors, sensors, or related industrial technologies preferred
  • Solid commercial judgment and understanding of competitive market dynamics
  • Proven experience managing and developing professional teams
  • Confident English communication in a regional and global environment
  • Beijing-based role (location fixed)

What's on Offer

Total package: RMB 800K - 1M

13-month base plus performance bonus and allowances

Contact
Freya Lv
Quote job ref
JN-052026-7017058
Phone number
+86 10 6168 7592

Job summary

Function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
Industrial / Manufacturing
Location
Beijing
Contract type
Permanent
Consultant name
Freya Lv
Consultant phone
+86 10 6168 7592
Job Reference
JN-052026-7017058

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.